An open goal situation: New innovation from Sport bar

In August Mondelēz’s Sport bar entered the Napolitaner segment with new product Sport Ziccer. Sport brand manager Krisztina Nagyidai told: Sport Ziccer is available in 36g and 49g formats. Sport Ziccer is a light Napolitaner with rum flavour and hazelnut filling, in dark chocolate coating sprinkled with hazelnut. Its rum flavour recalls the classic Sport bar taste, making the product a real novelty in the Napolitaner market.

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This article was also published in 11/2021 of Trade magazin.