Icy dynamics in catering
Sales of ice teas increase dynamically in catering. According to data from Nielsen, the size of the market has exceeded HUF 5 billion. Growth amounted to 9 per cent in term of value and 13 per cent in terms of volume. The most popular size bottle is the 0,5 litre with a 63 per cent market share. Lemon was the most successful flavour with a share of 52 per cent. Average prices in catering show a slow increase over the past two years, reaching HUF 562/litre in January 2007.
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