The spring pork promotion campaign has started again

In 2020, the Ministry of Agriculture (AM), the Agricultural Marketing Center (AMC), the Intercultural Animal and Meat Trade Organization and Product Board (VHT), and the Hungarian Meat Industry Association will carry out a pork promotion campaign, including tasting at shops and events, communication campaign (online campaign involving television, radio and involving influencers).

The primary goal of the campaign that lasts until August 2020 is to encourage consumers to consciously buy and consume excellent quality pork.
Like all healthy foods, red meat, including pork, plays an important role in a balanced and healthy diet.