Ipsos: these were the most creative Super Bowl ads in 2023
This year, Ipsos also tested the advertising spots presented during the Super Bowl in real time. Here are the most creative ads:
Best Happy CFO: PopCorners
Best celeb-spotting: Dunkin’ and Ben Affleck
Tubi the cuckoo egg
The best collaboration: GM & Netflix
The strongest nostalgia: Disney
The hottest corporate line: Google Pixel 7 – Amy Schumer, Giannis Antetokounmpo & Doja Cat
Best Music: T-Mobile
Related news
Ipsos: we love and fear artificial intelligence at the same time
According to a global AI monitor survey by Ipsos (published…
Read more >
SPAR Slovenia innovates with AI-generated advertising
SPAR Slovenia uses AI technologies to create and broadcast advertising…
Read more >
Albertsons aims to make TV advertising less complex
The grocer’s new Collective TV unit wants to help advertisers…
Read more >
More related news >
Related news
Hungarian family businesses invest in cooperation, not generational change
More than 20 percent of the 515,000 partnerships operating in…
Read more >
Holiday Shopping Study 2024: European Consumers Plan Ahead Amid Economic Pressures
The “Holiday Shopping Study 2024,” conducted by ShopFully and Offerista…
Read more >
Nestlé Szerencs factory expands with new solar park
The 1.5 GW annual capacity solar park will come into…
Read more >
