Ipsos: these were the most creative Super Bowl ads in 2023
This year, Ipsos also tested the advertising spots presented during the Super Bowl in real time. Here are the most creative ads:
Best Happy CFO: PopCorners
Best celeb-spotting: Dunkin’ and Ben Affleck
Tubi the cuckoo egg
The best collaboration: GM & Netflix
The strongest nostalgia: Disney
The hottest corporate line: Google Pixel 7 – Amy Schumer, Giannis Antetokounmpo & Doja Cat
Best Music: T-Mobile
Related news
AI-generated ads can have a negative influence on consumer perception
According to recent NIQ research, AI-generated advertising may have a…
Read more >
The future of artificial intelligence: efficiency and entertainment
According to the Ipsos AI Monitor 2024 report, 75% of…
Read more >
Most online shoppers are fed up with unpredictable parcel delivery times
According to a recent Ipsos survey commissioned by DODO, it…
Read more >
More related news >
Related news
Márton Nagy: Retail turnover growth is currently in the 4-5 percent range
This year is the year of economic breakthrough, with growth…
Read more >
Food industry sales prices rose by 6.1 percent
In February 2025, industrial producer prices exceeded those of the…
Read more >
Real wages are rising, confidence is growing, retail sales are increasing
The dynamic increase in wages continued in January, Sándor Czomba,…
Read more >
