Best of both worlds: Coca-Cola US water brand to launch plant-based rPET HybridBottle
Coca-Cola bottled water brand DASANI has announced a series of landmark sustainability moves, including the introduction of the HybridBottle. The HybridBottle is Coca-Cola’s first US pack to be made with a mix of 50 percent plant-based renewable material – known as PlantBottle – and recycled PET (rPET). DASANI will also be launching aluminum cans and bottles, adding “How2Recycle” labels to all products and adding a further 100 PureFill units across the US.
The HybridBottle is touted as a key development in Coca-Cola’s global strategy to create a “World Without Waste,” which entails significantly increasing the amount of recycled materials the company uses in its products to an average of 50 percent by 2030; and to make all of its packaging recyclable by 2025.
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