Engaged in cross-border online sales in the EU? Keep in mind the following!

Dr. Zsófia Bitai
lead solicitor
CLM Bitai & Partners
Law Office

Under the so-called geo-blocking regulation, all customers in the EU must be granted access to e-commerce sites and products on the very same terms as customers residing in the member state where such products are delivered. No technologies may be used that apply discrimination on the basis of information indicating the physical location of customers, such as IP address or the place where a credit card was issued. The regulation, however, does not necessary imply a commitment to EU-wide trading. The question of what qualifies pure domestic sales is best assessed with the help of a legal advisor. (x)