GfK: the market power of the discounters is improving year by year
According to GfK’s latest 2016 Trade Analyzes study analyzing annual trends, the commercial channels the discounters increased their market share, while the non-organized trade – street vendors and markets and other channels – declined slightly compared to 2015. Earlier trends seen in the direction of rational customer behavior were also present in 2016: on the one hand, the weight of private label products has continued to grow; on the other hand, the proportion of card purchases has increased.
GDP growth was moderate last year, compared to the GDP growth experienced in the previous years. Inflation has started to grow, and household consumption expanded by a greater extent than in the previous years, due to the significant growth in earnings Households moving consumer goods purchases, similar to the previous year increased slightly (by 2 percent).
Related news
GfK’s German consumer sentiment index for May improved
Instead of the deterioration expected by analysts, the German consumer…
Read more >European Purchasing Power 2024: Hungary in 30th place
According to the latest analysis by GfK, the average purchasing…
Read more >Shoppers don’t want sustainable, but they want organic?
In Germany the proportion of people who regularly buy sustainable…
Read more >Related news
Fitch: Global economy recovering as tariff war eases – China and US may drive growth
Fitch Ratings expects stronger-than-expected economic performance in 2025: according to…
Read more >The market is not the primary driver of green corporate decisions in Hungary
The sustainability strategies and investments of domestic companies will be…
Read more >Melon import volume drops by 51 percent
Compared to last year, the volume of melon imports has…
Read more >