A strange thing is happening in the clothing market

Adult women’s clothing products dominate among the products sold on Vatera, while in the case of shoes and footwear, twice as many women’s models are sold as men’s. However, the situation is different in the turnover generated by transactions: women’s clothes account for half of the turnover, while men’s clothes account for a third of the turnover, and children’s clothing a little more than a fifth.

Behind the increase in demand for used clothes are not only economic factors, but also the increasingly popular vintage style and the quiet luxury trend supported by the fashion industry. According to Vatera’s marketing manager, authentic vintage pieces and classic products of logo-free luxury brands made from quality materials are easily available on these platforms.