Revolutionary student discount courtesy of SPAR and Diverzum
Among the retail chains, SPAR Hungary was the first to sign a cooperation agreement with Diverzum, the platform offering the largest domestic student discounts. Thanks to this, SPAR coupons – intended for students – placed in the Diverzum application can be redeemed in all SPAR, INTERSPAR, City SPAR, SPAR partner and SPAR market stores in Hungary, i.e. almost 500 locations.
![]()
“Since its foundation, SPAR has been at the forefront of its innovations in the food industry, as well as its digital services to our customers. In the latter area, we have now reached another important milestone: in time for the upcoming start of school, our company was the first among the commercial chains to conclude a cooperation agreement with Diverzum, the platform offering the largest student discount in Hungary. The cooperation between SPAR and Diverzum is the most effective initiative to date, which provides help for students’ everyday life: through the platform, more than 200,000 students can take advantage of SPAR’s discounts, even several times a day,”
explained Márk Maczelka, head of communications at SPAR Hungary.
“We find that the gap between more affluent families and families that spend more and more judiciously is opening up more and more. For this reason, we have been looking for a long time for the opportunity to be able to give Diverzum users a student discount that will noticeably help take the burden off students’ shoulders in everyday life. Our collaboration with SPAR Hungary is aimed at this initiative, and we are proud that the company sees us as a strategic partner in reaching students.”
– said László Miklós, co-founder of Diverzum.
Related news
More than 1.1 million Munch food rescue packages have already found their homes in SPAR stores
In total, more than 1.1 million Munch food rescue packages…
Read more >SPAR Hungary spent nearly 220 million forints on supporting social causes last year
Since its founding, more than 30 years ago, social responsibility…
Read more >From March, online orders can arrive within an hour: SPAR’s online shop moves to Wolt
SPAR’s online shopping service will not be discontinued, but will…
Read more >Related news
OKSZ: margin is not profit!
The international food retailer member companies of the National Trade…
Read more >Viktor Orbán on Kossuth Radio: traders cannot add more than 10 percent to the purchase price
Traders cannot add more than 10 percent to the purchase…
Read more >GKI Analysis: Why are food prices constantly rising?
In recent times, the rise in the prices of basic…
Read more >