Focusing on innovation: a competition at SIRHA Budapest

One of the most exciting programmes of the 2026 event will once again be the Innovation Product Competition, which seeks to reward innovative products and services launched between 2024 and 2025. This contest is the perfect opportunity to position products on the market, gain professional recognition and increase visibility.

Entries are accepted in six categories: • Food • Beverage • Bakery and confectionery • Technology • Hospitality • Packaging

Application deadline (with a discount): 12 December 2025

The winners will receive the award at a ceremony after the official opening of the trade fair.

Detailed application conditions, categories and deadlines can be found on the www.sirha-budapest.com website. (x)