This causes the biggest headache for Hungarian SMEs wishing to enter the export market

By: Trademagazin Date: 2023. 11. 28. 10:43

In regional terms, domestic small and medium-sized enterprises perform on average on export markets, but overall, only slightly more than 5 percent of them still sell their products or services abroad. Since the key issue for the country’s economic performance and growth is the development of the competitiveness of SMEs, they must be provided with incentives that really contribute to export success. Why shouldn’t the value of business networking be underestimated and how can you get working relationships on the international scene? The Hungarian head of the BNI international business community, András Avidor, and the domestic businesses participating in the organization’s global conference in Madrid will help you find the answers.

While the coronavirus epidemic caused an unexpected drop in global export activity, the subsequent energy crisis, shortage of raw materials and war conflicts significantly set back business efforts related to the export of products and services. At the same time, in September of this year, the product foreign trade surplus in our country was 1.3 billion euros, which represents a 13 percent increase on the export side compared to the previous month. Among the 36,000 active Hungarian exporting companies, there are 17,000 micro-enterprises, nearly 11,000 small enterprises and 3,900 medium-sized enterprises, which corresponds to the regional average, but at the same time does not really move our economy forward.

“In many companies, you can see that despite having an innovative approach and internationally competitive ideas, products or services, they still feel alone and encounter many obstacles in foreign markets. Business networking and the power of community can help overcome these difficulties”

– says András Avidor, founder and head of BNI Hungary.