Zoltán Eszéki continues at FCB

By: Trademagazin Date: 2024. 05. 16. 11:51

At the end of February 2024, Zoltán Eszéki, the commercial director of Heineken Hungária at the time, said goodbye to a rather long career in beer, which started in 2006, and whose previous stops go back to FÁÜ/Pepsi and Unilever companies.

He joined Heineken as a national field sales manager 17 years ago, then took over the management of the national Off-Trade and wholesale channels, and from 2017 he led the entire sales organization as a board member.

“Zoltán played an extremely important role in creating the culture of the entire sales process and perfect store execution, in building PiCoS, in harmonizing the operation of the On- and Off-Trade channels, as well as in strengthening our role in the Modern Trade channel as the best suppliers”