A change in store type shares
General cleaner retail sales were between HUF 9 and 10 billion in the first ten months of recent years. The category is the 9th biggest from the 70 household chemical and cosmetics categories audited by Nielsen. Value sales rose 3 percent but volume sales dropped 2 percent in the first ten months of 2014. Hypermarkets’ share from sales decreased by 1 percentage point to 31 percent. 51-200m² stores saw their share from sales reduce from 14 to 13 percent. On the contrary, 201-400m² stores’ share grew 1 percentage point to 5 percent and drugstores’ share rose 1 percentage point to 22 percent
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