Edeka’s Techstarter platform launched

By: Trademagazin Date: 2021. 12. 06. 12:25

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German retailer Edeka has started a new ‘Techstarter’ platform, which seeks to optimise the shopping experience and everyday work processes across its operations by developing links with startups. The new platform can be used for searching for and offering technological solutions, and will act as a central source of technology innovation with the goal of shaping the food retail experience of tomorrow.