Hungry Americans

By: trademagazin Date: 2010. 05. 20. 08:00

Even bad publicity is publicity – goes the proverb. KFC’s Double Down sandwich is simply called ‘heart attack’ by some – instead of a bun it is made with two thick chicken filets, bacon and cheese. Its refusal rate was above 40 percent on networking sites and blogs, but this April in New York some KFC units ran out of Double Downs by the end of the day!

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