More and more people are purchasing by using smartphones

By: trademagazin Date: 2016. 06. 28. 11:40

One of the leading company of the performance-based advertising technology market, the Criteo has published a quarterly report on mobile commerce which contains a comprehensive analysis about the online shopping trends and consumer behaviors of the first three months of 2016 – wrote.


The report shows that the mobile device using of the consumers has continued to grow: currently, 38 percent of the transactions are conducted in this segment on global level. This number is expected to grow further in the coming months and years. In some countries, such as in Japan and in the UK, the number of mobile transactions already exceeds 50 percent. (

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