Educational campaign to promote fruit and vegetable consumption

French cross-sector trade organisation Interfel and the Hungarian Chamber of Agriculture (NAK) launched a joint campaign, to make fruit and vegetable consumption more attractive to children and families in a playful way. The campaign is called European Fraich Fantasy, it is based on two fictional characters, Frutti and Veggi and focuses on 6-14 year old children – told NAK president Balázs Győrffy. //