Norway’s Meny Cuts Food Waste From Bread By 34%

In the past six months, Norwegian retail chain Meny has achieved an overall 34% reduction in food waste generated from bread.

The retail chain hopes to prevent the equivalent of over 1 million loaves of bread from being wasted in a year.

In Norway, hundreds of thousands of loaves of bread are thrown away every day, mostly at homes, but also in grocery stores.

In March of this year, Meny rolled out a ‘bread-winning’ project, allowing stores to bake the right amount of bread throughout the day with the help of automatic baking plans in each store, based on technology, algorithms and sales in real-time.

ESM