Trademagazin > News and articles > Market News > The consumption of beer is on a slope, flavored beer does not help
The consumption of beer is on a slope, flavored beer does not help
Over the past few years, the market of flavored – mainly lemon – beers have increased significantly.
Last year, it seemed that it can save the players of the domestic beer sector. However, according to the recent GfK survey, this expectation will not be fulfilled. Between February 2013 and March 2014, the demand for fruit-flavored variants declined fell as well as the sales of traditional beers – Origo wrote. (origo)
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