Market News

Packaging in three steps – part 3: illustrating flavour

Many types of illustrations exist in many styles and with many different purposes. Illustrating flavour is a relatively new development. This modern method is barely 50 years old. Even at...

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Strengthening organised wine trade

An increasing quantity of wine is sold in the major retail chains. In the June 2007- May 2008 period, sales were up by 3 per cent in terms of quantity...

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Brands are strong among washing powders

According to data from the ConsumerScan of GfK Hungária, the quantity of washing powder sold in the first third of 2008 shows stagnation, compared to the same period in 2007,...

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Deficit lower than planned

According to a forecast by GKI Gazdaságkutató Zrt and Erste Bank, both the internal and external balance of payments are expected to show significant improvement this year. Real incomes are...

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New generation advertising messages on TV2

The recently established TV2 Brand Care group and the spot types developed by them were the topics of a roundtable discussion held in June. In recent years, TV2 has been...

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Let’s have a festival!

Wine competitions and festivals are becoming synonyms, though the two things are quite different, as their purpose and form is quite different. 300 wine competitions are held in Hungary annually....

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The well known Clorox

brand represent quality in the eyes of consumers. Product debvelopment is driven by market trends and feedback from consumers. It is very important for us to keep the confidence and...

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Food industry catching up

Domestic industrial prices were up by 0.3 per cent in May, compared to April and by 11.7 per cent compared to May 2007. Export prices were down by 2.2 per...

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ECR Europe: when we make customers happy

„We have achieved a revolutionary breakthrough in co-operation between manufacturers and retailers. Instead of focusing on confrontation, we have begun to work together”- said Peter Braback-Lemathe, co-chairman of ECR Europe,...

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Lower wine consumption last year

Rising average prices, smaller quantities purchased less frequently – these were the main trends in Hungarian wine consumption in 2007, according to data from GfK Hungária. Wine consumption was down...

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Innovation changing cleaning habits

Spring and autumn are the main seasons for detergents and other cleaning products. SC Johnson, Unilever and Vileda all have new products waiting to be launched in the autumn. Housewives...

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Recession slowing down

The total volume of retail trade was down by 1.5 per cent in April, compared to April 2007. Retail sales totalled more than HUF 508 billion in April. The turnover...

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ECR=mozgalom a közös érdekekért

Az ECR (=Efficient Consumer Responce, hatékony reagálás a fogyasztóra) az FMCG-szektor vállalatainak közös testülete. Célja, hogy fórumot adjon az FMCG-piac szereplői számára a minél szorosabb együttműködésre, azzal a céllal, hogy...

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Better educated wine consumers

Consumers of wine are changing, or developing or getting easier to influence – depending on the way we look at them. Changes are slow, but apparent. Today’s wine drinkers want...

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Body care segment developing with improving hygiene culture

Body care products include those intended for daily hygiene and those intended to improve the condition of our skin. In both categories, manufacturers are trying to get consumers to use...

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Highest price rise for cooking oil

Consumer prices rose by 0.1 per cent on average in June, and were up by 6.7 per cent compared to June 2007. Food prices were down by 0.4 per cent...

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Innovation in wine

When the consumers of wine change, wine itself needs to change. But is wine changing, or is the product changing? Wine is not a product before it is packaged and...

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Mouth care brands focusing on special needs

The weakness of Hungarian mouth care culture is well illustrated by the single toothbrush used by consumers per year. In countries with an insurance-based healthcare system, the insurance company only...

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Promising growth in food export

Both export and import grew at a faster rate in April 2008, than in the preceding three months. Exports were up by 24 per cent, while import increased by 18...

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Yearly HUF 33 billions as pocket money in our childrens' hands

According to Szonda Ipsos research, the 8-14 years old Hungarian children chip on not only the clothes and grocery shopping, but also by choosing family's new television, mobilephone, PC or...

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After blokades come the ad for Apple

The Hungarian Agrar Marketing Center (AMC) call for HUF 41.6 millio value PR and advertising ad. The aim is to popular the apple consumption.  The goal is to quintuple the...

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European parliament calls for ban on cloned farm animals

The European parliament urged the EU's executive branch to ban the cloning of animals for the food trade, citing reduced genetic diversity among other concerns.  Several expert groups, including the...

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Colombia to Increase Coffee Production

Colombia plans to increase coffee production to 17 million 60-KG sacks by 2014, the government said.  The effort will carry an initial cost of $724.5 million, Agriculture Minister Andres Felipe...

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Hungarians go shopping on the weekend

In value 10% of the weekly total sales at the hypermarkets and Cash&Carry units happens on Sunday, the share is 7% at the discount stores.  According to GfK Hungaria research...

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Industry decries too complex labelling proposal

The proposed regulation on food labelling is too complicated, makes unrealistic demands on font size, and will be burdensome for SMEs, a hearing has heard.  The hearing, organised by rapporteur...

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The trade balance showed a surplus

In June 2008, the volume of foreign trade grew moderately both in exports and imports; exports were up by 2.4, imports by 5 percent as compared to the same month...

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Apple demonstration is over

On the three sites meeting come an agreement about the suppliers' price: Agrana pays 0.09 euro pro one kilo industry apple to the Hungarian growers. According to Gyula Budai, director...

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Sainsbury to push own-brand goods

The UK consumer buys a higher proportion of own label than pretty much anywhere in the world.Sainsbury-sponsored research found that 62 per cent of shoppers said they were more likely...

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Stores accused of unhealthy food promotions

The British National Consumer Council (NCC) went into the eight major chains and found that more than half of promotions were for unhealthy foods.  The NCC visited eight stores in...

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Decline of investments

In the second quarter of 2008 the volume of investments in the national economy – on the basis of preliminary data – decreased by 2.1% compared to the same period...

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