Market News

From one to two

The 100,000th Széchenyi card and the first Széchenyi card 2 were handed over ceremonially in Budapest, on 9. October. Among others, the event was attended by the minister of finance,...

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Dairy products focusing on health have potential for growth

Though the market of dairy products had expanded in 2007, it has started to shrink in the first 8 months of 2008, mainly as a result of higher prices. There...

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Market shrinking as a result of rise in the price of materials

The FMCG market has shrunk by 3 percent in terms of value and 7 percent in terms of quantity in the past 12 months. Demand has shifted from premium products,...

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Prices dropping since August

Average consumer price remained unchanged in September 2008, compared to August, but was up by 5.7 percent compared to September 2007. Food prices were down by 0.1 percent compared to...

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Digitalisation of in-store communication

As the Hungarian subsidiary of POS Media Europe, POS Media Hungary has been the market leader in the development of effective in-store communication tools for 10 years, focusing on POS...

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Best medium size companies

The top 200 list of medium size companies producing the most dynamic growth has been compiled by Coface Hungary and Világgazdaság for the first time under the title “Magyar Klasszisok”....

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Government regarding fruits and vegetables as key sector

Though the weather has been favourable for the production of fruits and vegetables this year, the prices farmers had dreamt of remained dreams. According to farmers, a HUF 100 billion...

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One out of ten carbonated beverages are low calorie

Demand for carbonated soft drinks has not changed substantially in recent years. The total value of the market is HUF 1110 billion at present. The global health trend is reflected...

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Inflation lowest in the Netherlands

Average consumer price was up by 4,2 percent in the EU-27 countries in August 2008, compared to 2007. Inflation was lowest in the Netherlands, at 3 percent and highest in...

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Independent or multinational agencies?

Though decision makers responsible for spending HUF 70-80 billion on advertising annually, expect creativity, flexibility and motivation from agencies, they usually choose multinational partners. Why? A survey has been conducted...

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Prices jump up in Latvia

In the 27 member states of EU according to the harmonized data the annual inflation was 4.2% in September 2008 compared to September 2007.  The lowest annual rates were observed...

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Solid grow at the consumer prices

In October 2008 consumer prices increased by 0.2% compared to the previous month and rose by 5.1% compared to October 2007. In the first ten months of 2008 the average...

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Bent cucumbers can be sold by retailers from next July

End to minimum shapes and sizes for 26 fruits and vegetables, such as aubergines and apricots, cherries, garlic, leeks, peas, spinach and watermelons. But 10 standards will remain.  Misshapen fruit...

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Retailers Association Expects Flat Sales Next Year in Germany

HDE, the German retailers’ association, has announced that it expects sales at stagnate in 2009, but said it expects them to be good during the upcoming Christmas season.  The Wirtschaftswoche...

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The financial balance improves, but the GDP stagnates in 2009

The forecast prepared by GKI Economic Research Co. in co-operation with Erste Bank shows that in the radically changed global economic environment the Hungarian economy takes a completely new path...

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The trade balance deteriorated

In September 2008, according to first estimates of Central Statistic Office, exports amounted to HUF 1,612 billion (EUR 6,724 million), while the value of imports reached HUF 1,576 billion (EUR...

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European Consumers Spill the Beans on Food Labelling

The study questions 17,300 people in France, Germany, Hungary, Poland, Sweden and the UK, both in supermarkets and at home, and finds on average 18% of Europeans (27% in UK,...

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Research – month to months more privat label products in the leaflets

According to GfK Hungaria the leaflets are since many years very popular.   The research company observs the leaflets of the retail sector since 2003, the biggest adviser are in...

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China Detains Suspect in Melamine Eggs Case

The owner of a Chinese feed factory suspected of adding melamine to its product which turned up in tainted eggs has been detained.  Chinese eggs came under the spotlight after...

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Expansions in Bosnia

According to reports in the Bosnian press, the local unit of Mercator plans to capture a 5% market share in the country by 2010.  Citing Director, Mensud Lagumdzija, the retailer...

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Export decreased in August

In August 2008, the export volume decreased by 7, while that of imports by 8 percent as compared to the same month in the previous year. The trade balance showed...

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8th Night of Hungarian AdEaters

The internationally acclaimed 'advertainment' show celebrate dover 350 of the finest, most amazing, artistic and creative TV & cinema advertising films from around the world! The show on 29th November...

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The better to now the consumer, the better to get the possibility to keep it

Kirowski and GfK Hungária organised a workshop about marketing and communication strategies in time of crisis.  On the exclusive workshop researchers, businessmen, ad agency people talk about handling with the...

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World exhibitions to arrive in Hungary

Europe’s most modern and highest standard event and exhibition center, where the most renowned international world exhibitions, trade fairs and tour events will take place, is going to be built...

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Companies recall 100,000 laptop battery packs

Computer makers are recalling 100,000 laptop battery packs made by Sony Corp. after 40 reports of overheating, according to a U.S. Consumer Product Safety Commission.  The voluntary recall applies to...

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Junk Food Ad Spend Down, but Moving Across UK Media

Junk food ads have been appearing less on British television, thanks to an April 2007 ban on ads that mislead nutritional value, encourage excessive food/beverage consumption, or otherise promote an...

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