Market News
Promotion of the year 2010, gold medal: Soproni – Drawing the perfect glass of beer
Date: 2011-08-30 21:10:33
Soproni started this activity early 2010, when the beer market, the HORECA channel and draught beer sales started declining dangerously. The major goal was improving the reputation of draught beer...
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Promotion of the year 2010 – the winners
Date: 2011-08-30 21:06:23
Promotion of the year 2010, gold medal: ‘I love’ campaigns, Metro • ‘I love’ campaigns – Metro’s offers kept hot After a thorough market analysis Metro divided their HORECA buyers...
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Smartphones will replace plastic cards
Date: 2011-08-30 21:01:58
Debit card payment is slowly but steadily disappearing as new generation mobile phones use NFC technology to connect to card reader terminals, which means that safer and quicker payments can...
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Community buying starts in food retail
Date: 2011-08-30 20:59:50
Groupon, the biggest US community coupon service provider sells Unilever’s ice creams with a 40-percent discount in the Jewel stores of Chicago. Buyers with a loyalty card can buy 15...
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Decor cosmetics are flying high again
Date: 2011-08-30 20:57:46
In the restrained spending environment after the recession it was a welcome surprise that branded makeup product sales soared by 9 percent in the United States. For instance 57 percent...
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Top 10 trends for the start of the school year
Date: 2011-08-30 20:56:06
The summer holiday has hardly started and parents can already choose from the best school year-staring offers. Research by NRF and Bigreasearch (USA) revealed that parents only buy what is...
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Chipstax arrives on Thursday
Date: 2011-08-30 17:23:30
Soft drinks, energy drinks, prepackaged snacks, sugary, salty snacks and condiments will cost more from Thursday, 1st September, due to the new health product tax, otherwise known as chipstax. In...
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The Agri Széchenyi Card can be requested from September
Date: 2011-08-30 15:20:08
The Agri Széchenyi Card can be requested from the 1st of September. The new financing possibility will help to restore the prestige of the Hungarian agriculture and its the economic...
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Retail food sales in Hungary rose
Date: 2011-08-30 14:02:15
Retail food sales in Hungary rose 3% in value terms but fell 2% in volume terms in the second quarter from the same period a year earlier, market researcher Nielsen...
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We can be the hardest working country of the EU
Date: 2011-08-30 12:40:44
It is possible that with the new Labour Code's draft Hungary can become the state in the EU where workers work the most – shows the analysis of Policy Solutions,...
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GKIeNet: a further expansion in domestic online retail
Date: 2011-08-30 12:35:36
Electronic retail turnover is further expanding this year. After last year's 133 billion HUF, in 2011 it may reach 155-160 billion HUF – summed up GKIeNET, the results of its...
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The apple harvest will be weak
Date: 2011-08-30 12:20:19
Apple harvest has begun in Szabolcs-Szatmár-Bereg county, where more than half of the country's apple-growing area can be found – said the main village economist of the regional government office...
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The economic sentiment deteriorated in the euro area
Date: 2011-08-30 12:15:59
Euro zone's economic sentiment index deteriorated in August, and within, the retail, industrial and the services confidence indicators also decreased – states the European Commission. The euro area economic sentiment...
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Vintage starts on 1st September in Eger
Date: 2011-08-30 11:19:18
Eger has decided to start the vintage of early grapes on 1st September. The following types will see the harvestt early this year: Cserszegi fűszeres, Leányka, a Muscat ottonel and...
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MobileCom Day: mobile solutions for a successful supply chain and sales
Date: 2011-08-30 10:48:45
GS1 organised its MobileCom Day with great success in 35 countries. The goal was promoting B2B solutions, standards and product tracing solutions, together with their increasingly important B2C activity. In...
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KSH: increase in the number of employees
Date: 2011-08-29 12:42:50
The number of employed people aged 15-74 was 3 million 832 thousand in May-July 2011, 43 thousand (1.1 percent) more than in the same period of the last year –...
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The proportion of empty shops reduces in the downtown
Date: 2011-08-29 12:40:55
The proportion of empty shops reduces in the main shopping streets of the downtown: in and around the Váci Street and its in the Andrássy Avenue and in the central...
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What has happened to the Hungarian sugar factories?
Date: 2011-08-29 12:39:57
More than 20 years ago, 12 sugar factories were operating in Hungary, now only one left in Kaposvár. The government decided to investigate the privatization process of the domestic sugar...
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The chocolate is more delicious, if we believe that its Swiss
Date: 2011-08-29 12:21:41
If you check is scientifically, it turns out, that people do not feel the Swiss chocolates, the famous and expensive wines of California, more delicious, but a Chinese piece of...
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Magazine: Celebrities in-store and in hailstorm
Date: 2011-08-29 11:39:22
On 2 June Trade Marketing Club members convened for their traditional season starting barbeque party. Due to a heavy downfall participants were forced to find shelter inside Szépkilátás confectionery. Zewa,...
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Many people wait for the last days to purchase school supplies
Date: 2011-08-29 10:04:04
Hungarians usually get their back to school shopping done during the summer, but 20 percent of the population waits for the last days before school starts to purchase everything for...
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Get zoo-tickets for selectively collected cartons
Date: 2011-08-29 08:13:32
Selectively collected beverage cartons are worth free children's ticket to the Budapest Zoo and Botanical Garden on September 10th and 11th. Now everybody who brings at least 10 empty milk-...
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Retail area will increase by six million square meters until 2013 in the Central European countries
Date: 2011-08-26 13:20:57
The countries of the region will increase retail space to its one and a halffold by 2013. Romania and Bulgaria, rumbles, while Hungary is progressing very slowly. The Bulgarian and...
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New EU rules about tobacco production
Date: 2011-08-26 13:06:22
On 16 June 2011, the Commission launched a new campaign, Ex-smokers are Unstoppable, to encourage young adults in the 25 to 34 age group to stop smoking. The campaign shifts...
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35 new Hungarian products added to the Hungarian Traditions – Tastes – Regions collection
Date: 2011-08-26 12:37:50
35 products were added to the traditional Hungarian Traditions – Tastes – Regions collection, bringing the total number of products bearing the trademark to 83. Typical Hungarian and special regional...
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The strong Swiss franc affects the chocolate and emmental export badly
Date: 2011-08-26 12:15:42
The best-selling daily consumer goods manufacturers the chocolate and emmental cheese manufacturer Swiss-firms feel mostly the effect of the strong Swiss franc. Due to the decline in their exports, their...
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Extensive collaboration against tobacco smuggling and counterfeiting
Date: 2011-08-26 12:14:52
The National Tax and Customs Administration (NAV) signed an agreement with the member companies of the Hungarian Tobacco Industry (MDSZ) and with the Philip Morris Hungary Ltd. to prevent the...
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Magazine: private label products are unstoppable
Date: 2011-08-26 10:51:01
PLMA’s World of Private Label, the biggest annual private label product trade show in Europe was held in Amsterdam on 24-25 May 2011, with 3,600 exhibitor stands from 70 countries...
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NGM: fixing the exchange rate may prevent a dramatic fall in consumption
Date: 2011-08-25 12:50:36
The Hungarian government did not anticipate that as a result of the dramatically strengthened Swiss franc, consumption would fall – said the Ministry of National Economy (NGM) to MTI. The...
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