News and articles
Lives and careers abroad
Our magazine interviewed four managers who had spent a long time in other countries. Zsuzsa Szak (SZZS), general manager of beauty care at Henkel Magyarország Kft., Dániel Buzási (BD), country...
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(HU) Harmadszor is megkapta a „Megbízható Munkaadó” díjat az ALDI
Sorry, this entry is only available in HU....
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Kirin tests robotic hands for beer gift box assembly as Japan’s labor shortage looms
Kirin is demonstrating how in-house robotic hands can replace manual labor in Japan’s increasingly aging workforce. Robots designed at Kirin’s Brewery’s Package Innovation Laboratory are being tested in product assortment...
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Coca-Cola Discontinues Energy Drink In North America
Coca-Cola Co said on Friday it would discontinue its energy drink in North America, a product it launched with fanfare last year as it pushed into new beverage categories. The...
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Unilever To Switch To Recyclable Toothpaste Tubes
Unilever has announced that its oral care brands will switch to recyclable toothpaste tubes for its entire portfolio by 2025 at a global level. The recyclable tubes, developed after four years...
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Magazine: Great taste with less sugar
Following the global trend, Hungarian food and drink companies are manufacturing a growing number of low-sugar, low-carb, sugar-free and no-carb products. Sales of carbonated soft drinks by Coca-Cola HBC Magyarország...
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KSH: the performance of the economy increased by 1.9 percent compared to the previous quarter
Compared to the previous quarter, Hungary’s gross domestic product (GDP) fell by 2.3 percent according to the raw data and by 2.0 percent calendar effect adjusted in the first quarter...
Read moreSeqOmics Kft. is working on a solution to reduce the effects of drought.
SeqOmics Kft., based in Mórahalom, is working on a solution that can be applied to both seeds and seedlings to reduce the effects of drought. The project won about 212...
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Quality Label has been introduced by the British Beef Breeders Association
A trademark has been introduced by the British Beef Breeders Association (BHTE) to encourage the consumption of good quality, controlled, domestic beef, the organization told MTI on Tuesday. The introduction...
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Avian influenza: the requirement to keep poultry closed has been withdrawn
Due to the favorable epidemiological situation, the national chief veterinarian withdrew the requirement to keep poultry closed, the National Food Chain Safety Office (Nébih) announcexcd on its website. The mitigation...
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Nébih withdraws 1.2 tons of food from the market in Tuzsér, Szabolcs-Szatmár-Bereg county
The National Food Chain Safety Office (Nébih) withdrew more than 1.2 tons of risky food from the market during the inspection of one of the food stores in Tuzsér, Szabolcs-Szatmár-Bereg...
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Euro area and EU GDP declined in the first quarter
In the first quarter of this year the gross domestic product of the euro area decreased compared to the previous quarter, the European Union’s statistical office, Eurostat reported on Tuesday....
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Walmart maintains growth with online sales up 37%
COVID-19’s unprecedented impact on Walmart’s growth last year was tough to beat, but the retailer continues to report robust first quarter growth with e-commerce sales up 37%, market share gains in grocery...
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Research by Reacty: A year in the life of e-commerce
We ordered online more often in the past year, we paid cashlessly, we had it delivered by courier and the most popular category was clothing, but there was also a...
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The Dreher Beer Museum exhibition will be open again from June
On the first day of summer, the Dreher Beer Museum, one of the country’s most important brewery collections, reopens. The iconic pieces of the exhibition are already ready for departure...
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There’s a huge increase in GDP in Hungary, as if there was no covid!
In the first quarter of 2021, the performance of the Hungarian economy (seasonally and calendar-adjusted) was 1.9% higher than the previous quarter. This is a huge surprise, as it was...
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You have to take an unusual business move to bring you success
Why does a meat company make a vegan product and make you cold cuts? What is a European juice producer doing in the Brazilian jungle and a brewery giant in...
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Lidl Plus, Lidl’s unique innovation, has arrived
Lidl Plus, Lidl’s unique digital loyalty Hungary, is launched. The handy and easy-to-use mobile app not only gives shoppers extra shopping benefits and discounts, but also includes many useful features...
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We spent 1 trillion HUF in foreign webshops
There may be 14,468 Hungarian webshops, according to an MNB data. In 2020, we bought them 113 million times and spent more than 1.5 trillion forints on them. But we...
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Spar customers donated nearly 16,000 kilograms of dry food to pets
The two-day pet food collection operation organised by the National Animal Protection Foundation Hungary SPAR has been successfully completed. On 15-16 May 2021, the “Paw in Trouble” initiative in INTERSPAR...
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Staff uniforms made from recycled plastic bottles
The UK shopping centre’s first uniform order kept nearly 5,000 bottles out of landfill One of the UK’s major shopping destinations, Gateshead’s Metrocentre, has recently introduced new staff uniform suits,...
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Outdoor fun
What will this year’s barbecue season be like? Well, this time it not only depends on the weather, but also on the pandemic situation. Gábor Zab, domestic sales director of...
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(HU) Kaméleon-módszerrel szűrik ki a romlott haltermékeket
Német és kínai tudósok olyan anyagot alkottak, amely a kaméleon bőrét utánozva színváltozással jelzi, mennyire friss egy adott haltermék. Az okos csomagolás és –technológia, amely képes az ételromlást megállapítani...
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Magazine: Milk-like flavours with or without milk
Last year the market of plant-based drinks expanded dynamically in both value and volume. According to András Palkó, marketing operations manager of Coca-Cola HBC Magyarország, shoppers are increasingly conscious in...
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Promotional television commercials from a neuromarketing perspective
There is fierce competition between brands and service providers, and companies have great influence on the decisions of consumers. It isn’t an easy job to conquer the hearts of consumers,...
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Károly Gerendai: ‘I like to create, make plans and build’
Károly Gerendai told Szilvia Krizsó in the latest episode of the Future Talks podcast series that he had to do crisis management with his restaurants and other enterprises during the...
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Exciting 15 months from a market researcher’s perspective
On 15 April Trade Marketing Club (TMC) organised its popular market researchers meeting online. This year 145 participants registered for the free event. Zsuzsanna Hermann, one of the club’s founders...
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Shop! Global Awards award ceremony
At the end of April an online award ceremony was organised to present the Shop! Awards, the OMA awards to the winner of the North American POP competition and the...
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ZEWA Tringle is the Hungarian student champion
Dávid Gál’s Zewa Tringle display proved to be the best in the Student Design category of the Shop! Global Awards in 2020. The Hungarian leg of the contest was organised...
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