News and articles
SPAR International Opens First Kazakhstan Outlet
Retailer SPAR International has announced the brand’s entry into Kazakhstan following the opening of the first EUROSPAR Supermarket in Almaty. The license to operate the brand in the country...
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Ferrero UK rolls out new Tic Tac Fresh
errero UK is launching a new product range, Tic Tac Fresh, into grocery and convenience stores now, available in three flavours – Cool Cherry, Strong Mint and Grapefruit Mint. The...
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Szerencsi ZERO% 100 g / 105 g pralines
Szerencsi Zero% products contain no added sugar, because they are sweetened with maltitol. In addition to the well-known 6 flavours of the ZERO% 21g product range, 100-year-old Szerencsi has entered...
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Renewal inside and out: the packaging and recipe of XIXO Orange and XIXO Lemon have also changed
We’ve already heard about spring renewal, but why not autumn too? XIXO has now changed the packaging and recipe of two popular XIXO flavors, XIXO Orange and XIXO Lemon, inside...
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Starbucks® Signature Chocolate hot chocolate with 42 per cent cocoa content
A special combination of cocoa beans and velvety smooth chocolate flavour have inspired this delicious Starbuck hot chocolate, for you to prepare at home. Contact: Nestlé Hungária Kft. Fanni Kiss brand...
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Railway freight traffic increased eightfold
While less goods were transported by road and water in the first half of this year than a year earlier, the railway maintained its performance, and the volume of pipeline...
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Growing demand for needles – increased controls
Due to the surge in needle thread demand across the country, deliveries also increased. In the spirit of this, the EUTR authority of the National Food Chain Safety Office (Nébih)...
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European customers are under pressure, but Christmas can be a ray of hope
According to two NielsenIQ studies, even though inflation has a strong impact on European shoppers, they are sticking to their Christmas shopping plans for the time being. NielsenIQ Consumer Insights’...
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SPAR strengthens its franchise network
The SPAR partner program is 10 years old, and currently has a total of 242 stores in 114 settlements. The sales revenue of the franchise stores exceeded HUF 82 billion...
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(HU) TikTok, Insta, fb, story telling újdonságok… ONLINE TRADE MARKETING KLUBÜLÉS
Sorry, this entry is only available in HU....
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Black Friday 2022: this is how our willingness to spend changes during the livelihood crisis
Despite the economic and livelihood crisis, half of the population plans to buy something during Black Friday. Hungarians would spend an average of HUF 41,000 during the pre-Christmas sales period,...
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This year, these companies won the Effekt 2030 award
This year’s competition for the Effekt 2030 – Community Investments award was characterized by a prestigious field and close competition. The recognition was once again awarded to the companies applying...
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How do online stores take advantage of this year’s peak season?
Inflation rates have skyrocketed, but this is not reflected in the decrease in the number of online purchases, claims Bogdan Colceriu, head of Frisbo. According to the CEO of the...
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42 percent of Hungarian SMEs do not have a sustainability plan – Generali’s EnterPRIZE program encourages good examples
The Generali Group recently published the first results of its SME survey with Bocconi University. While a quarter of businesses keep environmental and social sustainability aspects in mind during their...
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The first two-Michelin-star restaurant in Hungary and Startup Plastic Surgery are launching a joint challenge for environmentally friendly catering
The challenge of the incubation program is for young teams who could help with an innovative idea to replace vacuum packaging in an environmentally friendly way. In November 2022, Startup...
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BDO: The EU’s “green” obligations are a serious burden for companies
The EU’s green transition strategy imposes significant tasks not only on large companies, but also on companies in the SME sector and their managers, which essentially has not eased despite...
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More muscular body care segment
According to Zsófia Gózon-Karajz, L’Oréal Magyarország Kft.’s trade marketing manager, global demand keeps rising for body care products. “Body care is important in every season, even though our skin is...
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New plant-based store concept from Billa
Billa has developed a new store concept called Billa Pflanzilla, which focuses only on plant-based products and has more than 2,500 SKUs. The store is located on Mariahilfer Strasse and...
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Grubhub and Gopuff team up for grocery and alcohol delivery
Grubhub and Gopuff are partnering to provide fast delivery of grocery items, alcohol and essential items. The new partnership will see the Chicago-based food delivery platform tap into Gopuff’s warehouses...
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Boots vows to deliver the most affordable Christmas ever
Boots has said this Christmas will be its “most affordable ever” as shoppers are expected to spend less due to the cost-of-living crisis. According to its research, two thirds of...
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Csíki Sör is closing three of its centers in Hungary
Csíki Sör Manufaktúra will close its locations in Debrecen, Győr and Hódmezővásárhely from the first of November, the company announced on its Facebook page. “From the first of November, we...
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Diageo Acquires Coffee Liqueur Brand Mr Black
Diageo has announced the acquisition of Mr Black, an Australian premium cold brew coffee liqueur brand. Mr Black was launched in 2013 by designer Tom Baker and award-winning distiller,...
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Signature 40: Brand and trade marketing manager ranking
This year is the first that Signature 40, the ranking of brand and trade marketing managers is published, based on the idea of Ádám Vaszary and Márton Nagy. No less...
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Profession.hu: shop assistants and cashiers, and those working in trade and sales positions also apply for cleaning jobs
There is an increasing demand for skilled and manual workers, but there is a labor shortage in this area. Career abandonment is significant, players in various industries suck away the...
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Price cap on essential products in Netto, Bilka and Føtex stores until the end of the year
Denmark’s Salling Group has extended the price cap period on more than 300 products across the Netto, Bilka and Føtex chains until the end of the year. The price cap...
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Many people continue to save their money in gold, more and more people are looking for crisis-proof investments
Confidence in gold is still intact among those looking for lower-risk investments. Based on the latest data from BÁV Zálog, the amount of gold bars sold increased by 40 percent...
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The firewood program runs smoothly
The firewood program is running smoothly in the country, all forestry companies are working hard to meet the needs of the population, said the Minister of Agriculture at a press...
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The price of diet products increases faster, while the demand decreases
It is not easy for someone who is forced to live his life according to various diets. Before the war and the crisis, the price of various diet foods had...
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Mars Wrigley has switched to 100% responsibly sourced cocoa in Europe
Mars Wrigley has reached an important milestone in sourcing cocoa from a responsible source. One of the world’s largest confectionery manufacturers has announced that from 2023, 100% of the cocoa...
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Carbon neutrality and sustainable environmental protection serve the interests of farmers
The agriculture ministers of the Visegrad Group and Bulgaria, Croatia, Romania and Slovenia adopted a joint statement regarding the expected EU carbon management initiative on Friday in Bazin, Slovakia. The...
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