News and articles

Meteorological Service: the drought has ended, the autumn recharge of the soils continues

In the rest of the week, several rains affecting large areas can be expected, thus the autumn recharge of the soils will continue – the National Meteorological Service wrote in...

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GKI’s economic sentiment index hardly changed in September

Business and consumer expectations in Hungary deteriorated for the fourth month in a row in August. In the case of consumer expectations, this continued in September, whereas the business confidence...

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Britain to re-introduce tax-free shopping for tourists

Britain is set to reintroduce sales tax-free shopping for international tourists to boost the country’s retail sector, says Chancellor Kwasi Kwarteng. A consultation will “gather views on the approach and...

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Ekonoke launches first beer made from fully hydroponic hops

Spanish hops manufacturer Ekonoke is growing fully-indoor hops in Madrid in a controlled environment that measures carbon dioxide levels, temperature, lighting, humidity and photosynthesis, allowing up to 52 harvests per...

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According to VOSZ, this is how companies could survive the energy crisis

The entrepreneurial community of VOSZ welcomes the recently announced government energy support package, with which energy-intensive manufacturing companies will receive effective help to maintain and continue their activities and energy...

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Hungary’s digital payment index is also above average at the regional level

For the second time this year, Mastercard measured our country’s Digital Payment Index, which measures the development of the market in the field of digital payments based on three main...

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Big companies stepped on the brakes again

The financial expectations of domestic companies have been on the decline since the end of last year. Sales expectations fell by 3 and profit expectations fell by 3.3 percentage points,...

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It is time to be active again!

András Palkó, marketing director of Coca-Cola HBC Magyarország reported to our magazine that sales of sports drinks are growing in both value and volume. “Coca-Cola distributes the Powerade brand, which...

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Millennials like e-commerce, deals, social media

A new survey reveals the increasingly digital shopping habits of millennial consumers age 25-40. According to the Millennial Shopping Habits Trend Report from real-time coupon code search engine and directory...

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Sustainability is an expectation in 2022

Customers, regulators and investors alike are putting pressure on companies to switch to less polluting and sustainable operations as soon as possible. The word “sustainability” that is thrown around so...

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Dr. Ildikó Fazekas received the Lifetime Achievement Award of the Hungarian Marketing Association

Every year, the Hungarian Marketing Association (MMSZ) recognizes and presents the most successful marketing leaders, the best marketing and digital solutions and campaigns of the year, as well as the...

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Recycling an aluminum can costs 95% less energy than producing a new one

It can be recycled countless times, it is light, and it perfectly preserves the freshness of the drink filled in it – this is why we love the aluminum can,...

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Ministry of Agricultural: the esteemed agricultural sector is capable of producing quality products

In addition to maintaining its traditional values, the Hungarian agrarian society is able to supply the population with sufficient, high-quality and safe food while enjoying the support of the government,...

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Extraordinary announcements from P&G at this year’s Business Days 2022 conference

Procter&Gamble’s sustainable packaging system was awarded in the product and service category at this year’s Trade Magazine’s Symbol of Sustainability competition. The professional award was received by Gabriel Makki, Central...

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Branded dreams – Video of the day

Our consumption, our memories and emotions related to it also appear in our dreams: situations, conversations, pictures, the books we read, and certainly many other things also influence them –...

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Industrial poultry processing in Szentes started a hundred years ago and continues to develop today

Industrial poultry processing began a hundred years ago in the Great Plains city, thanks to the poultry processing plant that started its operations in 1922 with a hundred employees, which...

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dm Children of the Sun campaign was a success

For the 12th time this year, dm announced the Children of the Sun educational competition for preschool groups. Their aim is to draw the attention of young children, teachers and...

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The supporting control campaign of drone plant protection service providers has begun

The National Food Chain Safety Office (Nébih) provides a supporting inspection to ensure that plant protection service providers with spraying drones perform their tasks in accordance with the law. During...

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Milestone: Henkel appeared on the Hungarian market 35 years ago

Henkel appeared on the Hungarian market more than three decades ago, exactly 35 years ago. Since entering the market in 1987, the company has played a prominent role in supplying...

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Caffè Vergnano is gaining market share in the super premium category and is expanding with a training center in Hungary

Every second Hungarian starts the morning with an espresso, according to a joint survey of 2,500 people conducted by Coca-Cola HBC Hungary and gkid. The unbroken and growing popularity of...

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ALDI won the “Discount Store of the Year 2022” award

ALDI Hungary applied for this year’s StarStore competition in the discount category with its store opened in Eger in April 2022. This store is the first climate-neutral property of the...

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Auchan held a special day on the occasion of the World Day of the Deaf

September 25th is the World Day of the Deaf, and on this occasion, Auchan, together with its prominent civil partner, the National Association of the Deaf and Hard of Hearing...

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The food industry is booming

Hungary’s food industry has faced numerous difficulties in recent years, but thanks to the solid foundations, it is showing an improving trend in terms of efficiency and profitability, stated Dr....

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Local products from a vending machine – Picture of the day

The idea itself is not new, we have already shown our readers several vending machines based on this concept, but they were almost always on the street, for example near...

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Energy emergency: the refrigerator consumes the most electricity

Five out of ten Hungarians cannot calculate the additional costs of operating household appliances in their homes in the future, even though 40 percent will pay up to HUF 30,000...

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Pedigree Tender Goodness dry pet food

Pedigree is complete and balanced dry pet food, and it is very tasty and nourishing, a perfect daily choice for small dogs. It has every essential nutrient that contributes to...

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Cyber threats have increased significantly

The number of cyber-attacks has increased significantly, and new types of threats have emerged that pose a particularly high risk to financial service providers. With 70 years of experience in...

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The SIMA exhibition in Paris will be held again in November

November 6-10, 2022 The SIMA international trade fair will be held again in Paris between The exhibition is intended to present efficient and sustainable agricultural solutions and technologies, which celebrates...

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Barna Tánczos: farmers perform the most important public service in protecting the environment

According to Barna Tánczos, the Minister of Environment, Water and Forestry of the Romanian government, farmers provide the most important public service for the protection of the environment. The politician...

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What’s the secret of the Huncut Szilva Herceg, Hungary’s Cake 2022? (x)

Once again, Debic products are used in Hungary’s Cake: the original recipe for the cake, fancyly named Huncut Szilva Herceg, includes Debic 32% cream and Debic Traditional Butter. We asked...

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