News and articles
Lekkerland online as well
Date: 2007-09-24 08:00:00
Lekkerland began operating its online sales system jointly with Online Eurest Étteremüzemeltető in June. 1500 food and non-food items can be ordered using the online system....
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Omni consumers coming?
Date: 2007-09-24 08:00:00
According to a recent survey conducted by IBMin the US and the UK, a new type of consumer is emerging. “Omni consumers” are quite immune to traditional advertising, as they...
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Weakening „B” brands among pralines
Date: 2007-09-24 08:00:00
Preparations are on the way for the long praline season, which will reach its peak around Christmas. Private labels hold stronger positions than ever before, but premium products are also...
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Creativity in a bottle
Date: 2007-09-24 08:00:00
Being practical is not all that matters in packaging of soft drinks, as a boldly innovative bottle can boost the image of a brand remarkably. Coca-Cola Magyarország introduced the aluminium...
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Aggressive expansion to counter international giants
Date: 2007-09-24 08:00:00
According to Liang Wei, CEO of Lianhua Supermarket Holding, they are planning to open 1,200 new, modern stores. Their main competitors in the struggle for dominance in the Chinese retail...
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Tibi – Macskafogó
Date: 2007-09-24 08:00:00
Consumers are able to win many macskafogó gifts with special promotional Tibi chocolate products instantly or after collecting and returning the wrappings....
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CIES SUPPLY CHAIN CONFERENCE 2007
Date: 2007-09-24 08:00:00
Tomorrow’s Supply Chain: Efficient, Transparent, Sustainable 11 & 12 October 2007 – Prague, Czech Republic, www.ciessupplychain.com The CIES Supply Chain Conference 2007 is /the/ meeting place for Supply Chain &...
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Hungrana producing bio ethanol
Date: 2007-09-24 08:00:00
One of the leading Hungarian manufacturers of food ingredients, Hungrana Kft., has begun production of E-85 bio ethanol. They will soon be able to process 3,000 tons of maize daily,...
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New horizons for STI Petõfi Nyomda
Date: 2007-09-24 08:00:00
Petőfi Nyomda has been operating as part of the German STI group since 1. June 2007. Both companies supply high quality packaging material for international brands. STI is an expert...
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Knoppers for joggers
Date: 2007-09-24 08:00:00
The slogan “quality nutrition + exercise = active life” will be used to promote Knoppers wafers, a Storck product among joggers taking part in the races of the autumn season....
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What a moment can do…
Date: 2007-09-24 08:00:00
… Namely the moment when we make up our minds to buy Ariel or Pepsi washing powder, or to buy that nice little shirt for our kid who already has...
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Bored professional or enthusiastic amateur?
Date: 2007-09-24 08:00:00
At the June meeting of Trade Marketing Klub, I heard the remark that “I would rather work with an enthusiastic amateur than a bored professional” from one of our colleagues....
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Bio ethanol in Tesco petrol station
Date: 2007-09-24 08:00:00
Tesco-Global Zrt. has opened its first petrol station selling bio ethanol E-85 in Tesco Megapark, located in Pesterzsébet. The price of the new fuel is HUF 215/litre. It contains 85...
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Official recognition for high quality Hungarian products
Date: 2007-09-24 08:00:00
Awards of the Hungarian Product Grand Prix were handed over on 5. September in the Parliament building. 22 products received the Grand Prix, while another 36 received a certificate of...
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European Milka tour
Date: 2007-09-24 08:00:00
The Milka Alpine Experience Tour of 16 countries came to Hungary between 18-26 August, visiting 5 cities and introducing the world of Milka....
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New management for Mood Media
Date: 2007-09-24 08:00:00
Former CEO Jean-Marie Noizet became president of a Mood Media in June 2007, while Jonathan Patrick, formerly of MTV Networks International became the new CEO. The company is present in...
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Tesco presenting Tesco Színes
Date: 2007-09-24 08:00:00
Tesco has presented its Tesco Színes private label products at a press conference. Some of these have been developed specially for the Hungarian market, some have only been available in...
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Disney Advent calendar
Date: 2007-09-24 08:00:00
We have compiled a gift package composed of an Advent calendar with popular Disney characters and jugs....
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Outlet center in Polgár
Date: 2007-09-24 00:00:00
From HUF 4billion investment a mall is built near to M3 motorway in Polgár. The M3 Outlet Center will be finished on March, the construction work is made by Strabag,...
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The biggest Hungarian trade union wants real wages correction
Date: 2007-09-24 00:00:00
According to delegates of employers, the are several sectors, where in 2008 the agreed wages increase can't be given. Because of the tightening actions and the high inflations rate the...
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Mattel's executive vice-president said not the chinese producers made mistake
Date: 2007-09-24 00:00:00
The vast majority of those products that were recalled were the result of a design flaw in Mattel's design, not through a manufacturing flaw in China's manufacturers U.S. toy...
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From March no more HUF 1, 2 coins
Date: 2007-09-24 00:00:00
The ratio of lost 1 and 2 forint coins has been very high for years and the price of base materials, primarily copper, nickel and zinc, also rose considerably in...
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Coop protects closing on Sundays
Date: 2007-09-24 00:00:00
Most of the 32,000 employees are women, who could be with their family on Sundays – said Laszlo Muranyi, CEO of Coop Hungary Zrt. Coop is owned by 300,000 small...
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Paul Bulcke is Nestle's next chief executive
Date: 2007-09-24 00:00:00
The 53 years old Bulcke will take over the role in April, when current chief executive and chairman Peter Brabeck relinquishes his executive responsibility and becomes simply chairman. The...
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Palinka and Sausage Festival in the Buda Castle
Date: 2007-09-24 00:00:00
The best palinkas and the most delicious sausage with popular Hungarian bands can be tasted on the event 5-7 october 2007. The guest can taste the real Hungary, and...
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Less sale from basic food too
Date: 2007-09-24 00:00:00
According to KSH the retail sales of food products dropped drastically in the first seven months. Hungarian retail sales dropped by 0.4% month on month in July, according to data...
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Event for a better sale
Date: 2007-09-21 00:00:00
Forum for sales specialist by Karrier és Stílus Tanácsadó Kft. on 18 October at Grand Hotel – Margitsziget. Presentments by Akos Kozak – Gfk, Miklos Ostermayer – HPS, Csaba Belovai...
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Fake Gillette made in China
Date: 2007-09-21 00:00:00
Two Chinese brothers have been charged with making 160,000 fake “Gillette” razor blades. The brothers, surnamed Zhang, were accused of assembling Gillette Mach 3 razor blades at home with family...
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Hungarian-Italian gastronome and culture event
Date: 2007-09-21 00:00:00
The Culture Bridge Festival from 21-27 September, take place in the down town on the street Mihaly Karolyi at seven places. Nearby the gastronome shows, there will be fashion shows,...
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