News and articles
Corporate football
Date: 2007-04-25 08:00:00
Recently, I had the opportunity to become familiar (again) with the daily operative tasks of talented sales reps with a few years of experience. The objective was to tailor their...
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Pago Pink Grapefruit
Date: 2007-04-25 08:00:00
Pago Pink Grapefruit has 100% fruit content and is very rich in vitamins and fibres. It is a unique product, as no such flavour is available in this size from...
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From in-store tools to promotions
Date: 2007-04-25 08:00:00
In our last issue, we gave you an account of the topics discussed during the morning of the annual meeting of Trade Marketing Klub. This is what we talked about...
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Purchasing without touchnig
Date: 2007-04-25 08:00:00
The first touch-free purchase in the European McDonald’s chain was completed at the end of March, using OneSmart MasterCard® PayPass™ technology and card. PayPass™ cards are issued by the Swiss...
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Less imported products of higher quality
Date: 2007-04-25 08:00:00
The proportion of imported products on the shelves of food stores did not increase last year, but quality was better than before.. However, manufacturers and retailers do not seem to...
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Impulse for the ice cream market
Date: 2007-04-25 08:00:00
The unusually warm weather had a favourable effect on the retail sales of ice cream. Retail sales of ice creams grew by 26 per cent in terms of value last...
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What is CECED?
Date: 2007-04-25 08:00:00
CECED was founded by eleven manufacturers and distributors of household appliances in 2004. The founders were BSH Kft. (distributor of the brands Bosch, Siemens and Ufesa ), DOMETIC Rt., Electrolux...
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The system of six thinking hats
Date: 2007-04-25 08:00:00
Improving the efficiency of decision making is ever more frequently a topic of discussion in business literature. In April, two lectures were given by Edward de Bono about the peculiar...
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Master Good
Date: 2007-04-25 08:00:00
Innovation in dumplings: Traditional highland flavours. Innovation by Vadász knédli: unique in Hungary, flavoured with bacon and onions...
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„We have been chosen to supply Tesco”
Date: 2007-04-25 08:00:00
Olive oil from Italy is on the offensive. Product presentation and sampling will be held in the Italian Cultural Institute in Budapest on 23 May. We have been invited to...
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In house health program
Date: 2007-04-25 08:00:00
As a part of its “Testébresztő” project, supporting amateur sports activities, Coca-Cola Beverages (Magyarország) Kft. has worked out a health improvement program for its own employees as well to assist...
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2006 was the year of grain
Date: 2007-04-25 08:00:00
2006 was a successful year for Hungarian exporters of agricultural products. Exports grew by nearly 10 per cent-over the year, while imports expanded by 10,3 per cent. Imports from the...
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Specialities for the summer ice age
Date: 2007-04-25 08:00:00
When hyper markets lose market share in a category, while private labels are more popular than ever, it is reasonable to suspect discount stores behind this trend. Discounts stores not...
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Several benefits pointed out in the campaign
Date: 2007-04-25 08:00:00
In this campaign, CECED intends to point out how much more energy is consumed by older household machinery compared to modern and efficient models. It is also emphasised that retailers...
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Domestic training to keep up
Date: 2007-04-25 08:00:00
According to Erika Szabó, strategic director of Manager Könyvkiadó, there is demand for such programs in Hungary. The training course „Six Thinking Hats – Stages of parallel thinking” offered by...
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The Raid electric anti-mosquito and fly device
Date: 2007-04-25 08:00:00
The Raid electric anti-mosquito and fly device introduces a new state of the art electric device technology that combines a compact diffuser with an innovative compressed sand refill containing an...
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Spring wave of Austrian weeks
Date: 2007-04-25 08:00:00
Spar, Cora, Metro. These three chains have organised Austrian food weeks in Hungary this spring. The three year long international promotional campaign for Austrian food with an annual budget of...
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(HU) Olcsó a cukor, az árak mélyponton és még tovább is zuhanhatnak
Date: 2007-04-25 00:00:00
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(HU) Nőtt az élelmiszerbiztonság, de nem javult a bírságfizetési hajlandóság
Date: 2007-04-25 00:00:00
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(HU) A SPAR központba látogatott Gráf József Földművelési és Vidékfejlesztési miniszter
Date: 2007-04-25 00:00:00
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(HU) Egymilliárd forint bevételnövekedést könyvelhetet el a Hungarorak Kft.
Date: 2007-04-25 00:00:00
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(HU) A mezőgazdasági nyersanyagok drágulása ellenére 5-6 százalékos szerves növekedést tervez a Nestlé
Date: 2007-04-24 00:00:00
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(HU) Jótékony célt szolgáló bevásárlótáskákkal segíti a SPAR a Máltai Mentőket
Date: 2007-04-24 00:00:00
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