News and articles
Selling no longer the priority at fairs
Date: 2007-06-27 08:00:00
Today, there is practically no difference between the meaning of the words “trade exhibition” and “trade fair. Though deals are rarely signed, these events have become very important marketing tools....
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Maze of paragraphs
Date: 2007-06-27 08:00:00
Many regulations pertaining to sales of OTC products and also to pharmaceuticals which require a prescription changed in the beginning of the year. While selling of OTC products in retail...
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LMMI 100% lemon juice
Date: 2007-06-27 08:00:00
LMMI 100% lemon juice is made from the best Sicilian lemons, harvested in the winter, at the peak of their ripeness....
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Private meeting in Amsterdam
Date: 2007-06-27 08:00:00
Mostly small to medium businesses are interested in joining the international production of private labels in Hungary. 1,600 companies from 70 countries attended the world exhibition held in Amsterdam at...
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Beware of the midget!
Date: 2007-06-27 08:00:00
This was the title of a movie, in which Goldie Hawn saw a hit man in every short man she met. I call sales people who fail to sell –...
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Banana palinka is here
Date: 2007-06-27 08:00:00
Agárdi Pálinkafőzde has begun making palinka from tropical fruits. The tropical flavours are intended primarily for the Hungarian market. Agárdi Látogatócentrum also has a new program to offer: grill parties...
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Secrets of successful exhibitors
Date: 2007-06-27 08:00:00
Many people believe that the most cost-effective marketing tools for small to medium enterprises are exhibitions. However, hard and creative work is also needed to attract attention. Spectacular stands are...
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Coupons, points, VAT
Date: 2007-06-27 08:00:00
We asked Zsolt Tenczer, senior manager of PricewaterhouseCoopers, about the differences between the way VAT deductible after promotional vouchers is calculated n the EU and in Hungary. Vouchers and coupons...
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Enter the olive oils
Date: 2007-06-27 08:00:00
Olive oil is a small category but it shows dynamic growth. Annual retail sales exceed HUF 2 billion . According to the Retail Index of Nielsen, growth was over 21...
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Discounting
Date: 2007-06-27 08:00:00
A classic cash register shows us how much we have sold. Though barely noticeably yet, amounts in cash registers at the end of the day have begun to shrink. Small,...
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Wine and wine makers at Zwack
Date: 2007-06-27 08:00:00
„Get acquainted with the wine maker!” was the name of the wine tasting held by Zwack Unicum Nyrt. On 14. June, where among others, the latest products from Zwack Izabella...
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City of vending machines to be built in September
Date: 2007-06-27 08:00:00
“Vision of Vending” – a vision of the future in the world of vending machines. This is the main concept of the Eu’Vend exhibition to be held in Cologne, in...
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„We had been very successful for the first 20 years”
Date: 2007-06-27 08:00:00
We are in a small family store in the medieval city centre of Spoleto. This is a typical example of the traditional retail businesses which still hold a 30 per...
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Wiener Normal and Light
Date: 2007-06-27 08:00:00
A product representing the inimitable atmosphere of Vienna cafes and the flavours of fine coffees from Vienna, in new packaging, with a Light version coming soon!...
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In pleace of Beach House Coke Club in Siófok
Date: 2007-06-27 00:00:00
On 30 of June the softdrink company starts with a new brand on Balaton beach. In the Coke Club there step up hungarian and alien bands, but there will be...
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English-speaking wine drinkers top consumption survey – research
Date: 2007-06-27 00:00:00
English-speaking wine consumers drink wine more frequently than consumers in other major wine export markets, new research suggests. According to data from Vinitrac Global Monitor, published by Wine Intelligence, 55%...
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24-hour strikes at Coca-Cola England
Date: 2007-06-27 00:00:00
Coca-Cola faces serious disruption to one of its major European bottling plants as workers threaten a series of 24-hour strikes during the busy summer period. Strike ballot papers were distributed...
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Scottish cookie company to adopt traffic light labelling
Date: 2007-06-27 00:00:00
Paterson Arran claims to be the first manufacturer in Scotland to use the Food Standard Agency's traffic light labelling system on its products. The company will use the labels...
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We have an embassador in CSR Europe
Date: 2007-06-26 00:00:00
The Hungarian Association for Environmentally Aware Management is from now member of CSR Europe, the non-profit organisation that promotes corporate social responsibility. The CSR Europe's (founded in 1995), mission is...
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Retail sales decreased
Date: 2007-06-26 00:00:00
According to KSH data the Hungarian retail sales dropped by 0.5% month on month in April, the 2.5% yr/yr decline is the greatest fall detected in this decade. Hungarian retail...
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First of July starts the Electronic Export Custom Formalities
Date: 2007-06-26 00:00:00
After successfull testperiode from spring the Export Custom Formalities could be pass in electronic from next month. The purpose of the ECS/AES project is to provide a solution that will...
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Business Center to build in Ferihegy
Date: 2007-06-26 00:00:00
Budapest Airport will be developed as a self-contained “Airport City” with a 4-star hotel and conference facilities, car parking, a business and trade park. Hochtief Airport (HTA), new owner of...
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German beer prices set to leap as barley costs soar
Date: 2007-06-26 00:00:00
The energy and food sectors are competing for the same raw materials and the same acreage. Short supplies of barley look set to force German beer prices in the country's...
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Functional sports drinks market set for further growth
Date: 2007-06-26 00:00:00
Growing consumer interest in maintaining a healthy diet and participating in sporting activities will contribute to growth in the functional sports_drinks (FSD) category over the next five years, according to...
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