News and articles
Tchibo Family presentes: Espresso Album by Varadi Roma Cafe
Date: 2008-04-01 00:00:00
Hungary's most loved expresso sponsors the Varade Roma Cafe concert on 26th April in Budapest at Laszlo Papp Sportarena. The concerts seems to be a unique, the stage has...
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Extra reports for Microsoft Dynamics users
Date: 2008-03-31 00:00:00
LLP signed an agreement with the Dutch Jet Reports office to sell its business solutions in Hungary. LLP from now deliveres many Jet Reports solutions to compliment Microsoft Dynamics offering....
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At first European can taste Coca-Cola's RTD coffees
Date: 2008-03-31 00:00:00
The Coca-Cola Co. is launching three premium coffee beverages in Europe under a partnership with Trieste, Italy's illycaffè first announced in October 2007. The sale beginns in April in 10...
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Hungarian economy will bottom out from the last year’s “growth hole”
Date: 2008-03-31 00:00:00
According to the forecast prepared by GKI Economic Research Co. in co-operation with Erste Bank the internal and external balance of the economy will improve further considerably in 2008. The...
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Carlsberg Discussing Sale Of Turkish Unit
Date: 2008-03-31 00:00:00
Carlsberg has revealed that it is in talks to sell its 95.65% stake in Turkish unit Turk Tuborg TBORG.IS to Israel-based Central Bottling Company Group (CBC). The Danish brewer said...
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Metro's Extra Disposal Cleared
Date: 2008-03-31 00:00:00
The German cartel office has unconditionally approved retail group Metro's disposal of its Extra supermarket chain to Rewe. The 245 Extra chain stores that generate E1.6bn in revenue will be...
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Nestle's New Chinese Factory to Triple Ice-Cream Output
Date: 2008-03-31 00:00:00
Nestle opened a new ice-cream factory in the Chinese city of Guangdong this week as part of its bid to increase its market share in the country. The 22,000-sq-m plant...
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Stockmann To Open First Department Store In Lithuania
Date: 2008-03-31 00:00:00
Finnish retailer Stockmann said it plans to open its first department store in Lithuania after signing a preliminary lease agreement for a unit in a new shopping centre in the...
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Unemployment grow in Hungary
Date: 2008-03-31 00:00:00
In the period of December 2007–February 2008, the number of employed people was 3,855 thousand and the number of unemployed people was 337 thousand, which meant an nemployment rate of...
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Ban British finance minister from pubs
Date: 2008-03-31 00:00:00
A blogger-led internet campaign aiming to ban British finance minister Alastair Darling from U.K. pubs after he raised alcohol taxes appears to be making headway. The campaign to prevent...
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Slimmer Univer products
Date: 2008-03-28 08:00:00
The packaging of mayonnaise and a number of other Univer flavourings have also been redesigned. Flasks have become slimmer, with a more curved and more feminine shape. Main design elements...
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Measuring trade marketing?
Date: 2008-03-28 08:00:00
Trade marketing my love – was the title of the conference held by the Trade Marketing Klub on Valentine’s day. Participants of the first event organised jointly by TMK and...
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Hydration is no longer enough
Date: 2008-03-28 08:00:00
Five major brands (Garnier, Nivea, Dove, Johnson & Johnsons and Baba) control 70 per cent of the hand and body lotion market. The category showed growth both in terms of...
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Food still fuelling inflation
Date: 2008-03-28 08:00:00
In February 2008, average consumer prices were 1.1 per cent up compared to January and 6.9 per cent higher than in the same month of 2007. Food prices were up...
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Mester Könnyû csirkemellfilé grillsonka Mester provanszi ízesítésû csirkemellfilé-sonka
Date: 2008-03-28 08:00:00
Owing to its protective gas packaging, it has a long shelf life. Its speciality comes from the Provance flavouring and grilling....
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Coca-Cola/Happiness Factory
Date: 2008-03-28 08:00:00
Happiness Factory – the movie shows us the fairytale inside world of a coke machine and also shows us in a creative way what happens when the machine runs out...
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Minimundus, the country brand
Date: 2008-03-28 08:00:00
Magyar Turizmus Zrt. presented the new national brand of Hungary for tourism in March. According to Balázs Szűcs, deputy general director of MT Zrt., the brand concept should carry relevant...
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The inquisitive eyes of MARI
Date: 2008-03-28 08:00:00
Thanks to Martin Kingdom, head of English POPAI, his MARI (Marketing at-Retail Initiative) can give us an accurate picture of the effectiveness of our POS activities. It has been an...
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More effective compact washing powders more expensive
Date: 2008-03-28 08:00:00
Washing powder is the largest among the 60 categories of chemical products monitored by Nielsen. Sales increased by 10 per cent in terms of value last year, reaching HUF 37...
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Barbecue season to start early
Date: 2008-03-28 08:00:00
The Agricultural Business Research Institute (AKI) monitors trends in the world markets of meat and poultry. Data from the Market and Price Information System of KSH and AKI can be...
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Babafalat Friss tanyasi jércecombfilé, babáknak
Date: 2008-03-28 08:00:00
It is never to early to start following a healthy diet based on natural ingredients....
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SIÓ prémium
Date: 2008-03-28 08:00:00
A nice moment, a well-known face, our everyday environment, all making us feel ourselves to be at home in the World, just like a well-known flavour. Our World. SIÓ. Agency:...
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Green world of Coca Cola
Date: 2008-03-28 08:00:00
The new World of Coca-Cola® complex located in Atlanta has officially been classified as “green” by the American Council of Green Architecture. 20 per cent of the materials used for...
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To see and to be seen – in stores as well
Date: 2008-03-28 08:00:00
According to the Shopping Monitor survey of Gfk Hungária, highly visible price discounts are the most effective means of getting customers to buy things they had not originally intended to...
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Market of washing powder shrinking – fortunately this time
Date: 2008-03-28 08:00:00
While sales of washing powder in terms of quantity are shrinking in Hungary at a slower pace than expected, sales show dynamic growth in terms of value and exceeded HUF...
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Improving expectations
Date: 2008-03-28 08:00:00
The business expectation index of GKI showed some improvement in February. While entrepreneurial expectations show a definite improvement, consumer expectations show stagnation. All sectors of the economy show more optimism...
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Milli Fõzõtejszín Light 15% és Milli Fõzõ tejkrém 3%
Date: 2008-03-28 08:00:00
New, health-conscious consumers may enter the market of milk cream, who have never bought milk cream previously because of its high fat content....
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Carte d’Or Vanília
Date: 2008-03-28 08:00:00
Nothing is as original and delicious as Carte d’Or, which is made using only quality ingredients and creative and exciting recipes, with all the passion of creation. Agency: McCann Erickson...
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Domestic and international recognition for dm
Date: 2008-03-28 08:00:00
Dm has received the „Salute to Excellence Award” from PLMA. Packaging, innovation and concept of private labels have all been taken into consideration in the making of this decision. Private...
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