News and articles

Flavourings in all sizes

Slow growth is detectable in the market of liquid flavourings. However, no major innovation can be seen in the market of mayonnaise, mustards, ketchup and horse radish, as consumers seem...

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Declining sales in food stores

Overall retail sales showed some decline in March. According to a KSH report, sales in the first quarter of 2007 show a 0,3 per cent increase over the same period...

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Bio Ice Tea: Herba, Peach, Cherry, Lemon

Bio Ice Tea is made from real tea infusion with bio-sugar. Instead of hazardous preservatives, heat treatment is used. Flavours: cherry, lemon, peach, herbs....

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Borsodi Beer

Borsodi and friends save you from difficult and embarrassing situations. Agency: McCann Erickson Customer: Borsodi Sörgyár Zrt. Product: Borsodi Sör Apperance: RTL Klub, Film+, Sport1, Sport2, Cool Period: May–July 2007...

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Tesco sponsoring Salva Vita this year

Tesco-Global Áruházak Zrt. has donated HUF 20 million to the Salva Vita Foundation which promotes the integration of physically challenged young people and adults into society....

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AdWords for us too

The business site AdWords is now accessible to Hungarian users as well, announced Google on 12 June. AdWords helps the activities of companies which do not have web sites of...

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401-2500 square meter stores improving their position

Retail sales of cereal bars declined by 3 per cent both in terms of value and of volume in the April 2006–March 2007 period. The total market was estimated at...

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Beef and poultry competing

Agricultural Business Research Institute (AKI) continuously monitors and publishes trends in the world markets of poultry and meat. Data from the Market and Price Information system (PÁIR) can be useful...

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Wilkinson Extra 2 Fun

The cheerful colours of the premium quality but affordable double blade razor have been chosen specifically for the summer season....

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Vénusz

After many futile and funny experiments in the Fairy school, one of the students who uses the new Vénusz Konyhatündér for frying succeeds in passing the foam-removal examination, because it...

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Up-dated image for Kaiser

Kaiser Food Élelmiszer-ipari Kft. has a refreshed image. Kaiser products are available with new packaging from June. New design is accompanied by flow pack and modern, sliced products sealed in...

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IMIGe team expanding

Gábor Schwarz from Penthouse Magazin became the business development director of IMIGe Hungary in April, while two former Boomerang Media employees, Erika Farkas and András Farkas András have joined the...

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Health and games from corn

According to a recent survey by Nielsen, the market of cereals grew by 2 per cent in terms of value last year. Sales of corn flakes grew by 11 per...

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Boom in Germany

According to a forecast by GKI Gazdaságkutató Zrt. prepared with the help of Erste Bank, the balance of external and domestic payments will show significant improvement this year, but this...

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Night life by ESPRIT

The essence of summer nights captured in a bottle! Parfumes have been inspired by the Piña-Colada cocktail, which conveys a party atmosphere....

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AXE

Rejuvinated fragrances from axe + a little bomchickawahwah. Agency: BBH London Customer: Unilever Magyarország Kft. Product: AXE Apperance: Kereskedelmi tv, kábelcsatornák Period: May–August 2007...

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Deodorant tested in Africa

An expedition crossing Africa tested Kilimanjaro, the new version of Old Spice this autumn. The Old Spice Afrika climbed Kilimanjaro in May....

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Unbroken trust

Reader’s Digest magazine has again prepared a survey about the brands regarded as most reliable by consumers. The survey covered 15 European countries and 24,000 interviews. Quality, price, image and...

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Drugstores: increasing intimacy

Retail sales of women’s hygiene products are increasingly concentrated in drugstores. According to data from Nielsen, their market share grew by 3 per cent last year, but hyper markets still...

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Second fastest price rise for food behind energy

In the first five months of 2007, prices were 8,6 per cent higher on average than a year earlier. According to KSH figures, food prices grew by 1,6 per cent...

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Miss Sixty Flower Power

Flower Power is a composition for the summer, with vibrating colours and fragrance of flowers, which bring back the atmosphere of the hot summers of the 1970’s....

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Company card

The wide assortment of Mona products includes practically all segments of dairy products from camembert cheese to yoghurts. Milks made using the unique ESL technology, which stay fresh longer form...

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In pleace of Beach House Coke Club in Siófok

On 30 of June the softdrink company starts with a new brand on Balaton beach. In the Coke Club there step up hungarian and alien bands, but there will be...

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English-speaking wine drinkers top consumption survey – research

English-speaking wine consumers drink wine more frequently than consumers in other major wine export markets, new research suggests. According to data from Vinitrac Global Monitor, published by Wine Intelligence, 55%...

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24-hour strikes at Coca-Cola England

Coca-Cola faces serious disruption to one of its major European bottling plants as workers threaten a series of 24-hour strikes during the busy summer period. Strike ballot papers were distributed...

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Scottish cookie company to adopt traffic light labelling

Paterson Arran claims to be the first manufacturer in Scotland to use the Food Standard Agency's traffic light labelling system on its products.   The company will use the labels...

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We have an embassador in CSR Europe

The Hungarian Association for Environmentally Aware Management is from now member of CSR Europe, the non-profit organisation that promotes corporate social responsibility. The CSR Europe's (founded in 1995), mission is...

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Retail sales decreased

According to KSH data the Hungarian retail sales dropped by 0.5% month on month in April, the 2.5% yr/yr decline is the greatest fall detected in this decade.  Hungarian retail...

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First of July starts the Electronic Export Custom Formalities

After successfull testperiode from spring the Export Custom Formalities could be pass in electronic from next month. The purpose of the ECS/AES project is to provide a solution that will...

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