News and articles

Tesco chose a CR adviser and a PR agency

From first of October, the B&P CSR management and the NetAktív Kommunikációs Ügynökség make together the internal and external communication of teh retail chain. In division of labor between the...

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New Sealed Air developing for packiging whole chicken

Cryovac BDF now offers increased consumer convenience after the launch of a new easy opening strip, totally unlike the traditional corner grip. A range of specifically designed trays that will...

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Coke Zero targets 007 fans

Not quite, but in Coca-Cola Zero’s first major promotional partnership since the product’s launch in 2005, the Atlanta-based Coca-Cola Co. has teamed the brand with the upcoming James Bond movie...

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Three Electro World subsidiaries to sell in CEE

Britain's DSG international plc is to sell 33 stores in the Czech Republic, Hungary and Poland.  According to the information of Business Daily Világgazdaság, the EW units in the Czech...

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Melamine Detected in Milkshake in Austria

The Austrian health ministry has said that some illegally-imported Chinese milkshake containing melamine has been discovered on sale in in a Chinese restaurant.  The consignment found during a check in...

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GL Outlet to extend its profile

Soon appear some new, famous brands in the outlet center at Törökbálint, but this time not from the world of fashion, but electronics and furnitures. An outlet with miscellany profile...

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Metro AG cuts jobs in Germany

Hundreds of jobs will be cut at cash & carry wholesale hypermarkets in Germany over the next two years in an effort to increase profit, Frankfurter Allgemeine said, citing a...

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The trade confidence index came to halt

According to the survey conducted by GKI Economic research Co. (www.gki.hu) with the support of the European Union, the trend of business expectations remained unchanged.  In September, the confidence index...

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Heineken Hungária sponsors city programs in Sopron and in Marfű

According to the company's TCR program Heineken maintains the developing of the traditional brewery cities.  Heineken Hungária requested the mayor of Sopron, dr. Tamás Fodor and mayor of Martű, dr....

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From October new CEO at Dreher Brewery Hungary

For the English native Gary Whitlie the Hungarian market isn't unknow, he worked in Budapest several years ago.  Gary Whitlie joined S.A. Breweries Ltd (now SABMiller plc) in 1984 in...

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List of forbidden practices

In the first days of September, officers of various authorities were probably the only people aware of the tasks and obligations imposed upon retailers and manufacturers by the new rules...

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New trade marketing manager for Kraft

Szilvia Varga was appointed the new trade marketing manager of Kraft Foods on 1. September. She graduated at Corvinus University in 2001, and has been working for Kraft ever since....

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Money contra health among yoghurts

Health consciousness is the only factor which can counter the sudden urge felt by consumers to economise on food spending. The price of milk started to drop in February, after...

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Even more bankruptcies in 2008

Although the total amount of liabilities in commerce is substantially higher than credit liabilities in the banking sector totalling HUF 6,500 billion, relatively few companies use the services offered by...

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Discount strategies in fastidious England

According to a recent Nielsen survey, three out of four English consumers tare trying to economise on their food expenditure, whereas only 45 per cent were doing this a year...

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Tchibo 3in1 Intense

An excellent choice for people who want a stronger, more intense instant speciality....

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Stores opening

Aldi, Székesfehérvár Open: 14 August Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Halásztelek Open: 4 September Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Balatonlelle Open: 9...

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Garbage collection campaign for schools

A long term garbage collection campaign has been organised by ASCO Hungária Kft. and Öko-Kord Országos Nonprofit Kft. for primary and secondary schools in Budapest. ASCO Hungária Kft. will pay...

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Milli Mia – Pampering delicacies by Milli

The renewed Milli Mia dessert product line was launched in May 2008. It is composed of healthy, milk and cottage cheese based desserts and dessert yoghurts. Milli Mia desserts can...

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Global low

According to the latest annual report by Euler Hermes, the number of bankruptcies rose by 5 per cent in 2007 and remained below the level seen in 2005 and before....

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Swedes also feeling the rising prices

The Lidl chain is attracting an increasing number of customers in Sweden. Nearly a quarter of Swedes visit a Lidl store at least once a month. According to the ShopperTrends...

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Debrecen Metro modernised as well

The modernised Metro Cash & Carry store in Debrecen offering an expanded assortment was opened on 21 August....

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Co-operation between POS Media and Metro

An exclusive agreement about co-operation has been signed by POS Media Ukrajna and the METRO chain. POS Media Ukrajna will supply in-store communication tools for 20 Metro Cash & Carry...

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Roasted coffee leading, instant 3in1 growing

According to the Nielsen Retail Index, the consumer price of roasted coffee was up by 10 per cent in April-May this year, compared to the same period in 2007, while...

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Factoring becoming popular

According to Gaszton Gál, general director of CIB Faktor Pénzügyi Szolgáltató Zrt, a boom occurs in factoring when conventional forms of financing show decline. – How has the factoring business...

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War in Brussels

There is a trade war going on in Belgium, fought with methods and tricks just as ruthless as those used in real wars. As my luggage has been lost, I...

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Zwack Maximilian Tokaji Különlegesség

A spirit made from Tokaji wines, spiced with line-blossom....

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Five Hungarians at Henkel Art Award

Gyöngyi Gallusz, Pál Gellérfi, Laura Somogyi, Márton Takáts and Gábor Véssey will attend the Henkel Art Award international art competition in Vienna this year. Artists from 29 countries will compete...

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Nutritional Olympics for schools

A competition in the spirit of the Olympic games is to be launched by the NUTRIKID program, operated jointly by Nestlé Hungária Kft. and the National Association of Dieticians, to...

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