News and articles

New regional boss for Unilever

Herman Verstraeten was appointed the new regional CEO of Unilever Central Europe on 1. September. Herman Verstraeten took over the position from Tracey Rogers. He had been the CEO of...

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Wine and chocolate in harmony

A press conference was organised by the Association of Hungarian Manufacturers of Sweets and the Hungarian Wine and Grape Association to promote wine and chocolate jointly on 2. A shift...

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Best medium size companies

The top 200 list of medium size companies producing the most dynamic growth has been compiled by Coface Hungary and Világgazdaság for the first time under the title “Magyar Klasszisok”....

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Business presents at all levels

As Győző Sauer, managing director of 3L Present Kft says, “Giving a present feels good”. However, his colleagues responsible for buying presents would disagree, as it is not easy to...

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Frozen food most popular in youngest age group

According to survey of eating habits conducted by GfK Hungária, one out of two consumers like frozen food. These products enjoy higher than average popularity among young consumers and in...

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Beer industry optimistic about PET ottles

Recession in the market of beer began in the autumn of 2007 and has continued ever since. All segments have been effected similarly, with no shift in the market towards...

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Post office in the pub?

The Post Partner program launched by the Post Office continues. Post offices are to be operated by private businesses under contract. In this third stage, the Post Office is looking...

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In London…

Though I had not been in London since Dockland has become a new city centre, rain and 13 °C quickly persuaded me that walking around is not such a great...

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Baba Gyermek könnymentes sampon

With its gentle ingredients, Baba Tearfree Shampoo for Kids cleans hair gently and makes it shiny and soft....

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Nemzetközi ízek – Kaiser szalámik: Kaiser Dán szalámi sajtpalástban sz. vg. 40 g/db, Kaiser Chilis szalámi sz. vg. 40 g/db, Kaiser Pármai szalámi sz. vg. 40 g/db

Kaiser Salamis representing international flavours not only have a special flavour, but also come in very practical packaging....

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Momentum from Knoppers

A TV campaign was launched by Storck Hungária Kft for the Knoppers wafer in September. With its healthy ingredients, Knoppers is expected by the company to become a dominant product...

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Spar promoting consumption of fruits and vegetables

Spar Magyarország has agreed to co-operate with FruitVeB in their „Naponta 3×3 az egészségért!” program, participating actively in an in-store promotional campaign for fruits and vegetables. The promotion will also...

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There is milk in every good thing

A campaign was launched by the Dairy Product Council on 1. October to promote the consumption of Hungarian dairy products, under the slogan „There is milk in every good thing”....

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Gift packages in widening price range

The season of gifts will soon be here. Brand manufacturers have been working on Christmas offers for a while. As Anikó Radosiczky, senior brand manager of Sarantis Hungary says: “No...

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Instant food on trays increasingly popular

The canned vegetable category shows stagnation in terms of quantity and moderate growth in terms of value, while demand for canned meat is in decline. Shelf price is increasingly important...

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Growing demand for premium beers

Retail sales were up by 5 percent in terms of value in October 2007 – August 2008, compared to the preceding year. The value of the total market exceeds HUF...

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22nd Olympics for Chefs

The 22nd IKA International Gastronomy Exhibition was held in Erfurt between 19-22 October. This event is better known in Hungary as the Olympic Games for Chefs, which is held once...

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Christmas tricks to boost sales

It is worth taking another look at category roles in connection with the Christmas season. The Christmas campaigns with armies of Santa Clauses employed to find out what children want,...

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Coccolino

The completely renewed Coccolino softener concentrate keeps your clothes filled with freshness throughout the time you are wearing them....

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PICK Virsli termékcsalád

Innovation in the market of packaged frankfurters: practical packaging, which can halved, with pouch that can be opened without a tool. Product can be micro-waved....

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Wine from Lekkerlandnál

As supplier of the gas station Lekkerland has to refresh its sortiment continously. In this retail chanel the specilities, the unique products are better to shop as on other markets....

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Tesco-IBUSZ Common Chirstmas Game

The costumers, who buy something in value minium HUF 500 in the Tesco small shops, can take part at the competition, where the main prize is a travel from the...

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Jamie Oliver's products in Hungarian Spar units

From today the famous chef's food and non food products are buyable in Interspar and Kaiser’s shops.  Spar always combinates in its wide sortiment the high quality and the fastidiousness....

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Wal-Mart cut forecast

No. 1 retailer reported third-quarter profit grow by 9.8%, but said a stronger dollar would squeeze its full-year profit.  Wal-Mart logged operating income of $3.03 billion, or 77 cents a...

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GlaxoSmithKline Kft. is the best workplace in Hungary

According to the common research of business daily Vilaggazdasag and Hewit „Best Workplace in Hungary” the employees of GSK (in the BEs category) and of Qunitiles Magyarorszag (in the SMEs...

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Special outdoor campagne for Twinnings

According to mediainfo.hu a hughe coffee-cup drives trough Budapest. On the Podium car of Celcsoport Media stands a 2×2 m big Twinings tea-cup, rounded by real grass.  Maresi Foodbroker Kft....

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Kraft Foods to close Brasso chocolate plant

International giant Kraft Foods will shut down its chocolate factory in Romania and lay off its 440 employees next year, saying it can no longer expand at its current location....

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Happy 25th Birthday Marché!

The first Marché restaurant was open in early November in 1983 in Stuttgart. Since than Marché has 79 restaurants, the concept won several international gastronomie award.   Marché International is...

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Innovation and research in Bta 2009

Bta 2009 – Barcelona Food and Beverage Technologies – is preparing for its twelfth edition, which will be marked by internationalisation, innovation and a more comprehensive and horizontal range of...

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Prices jump up in Latvia

In the 27 member states of EU according to the harmonized data the annual inflation was 4.2% in September 2008 compared to September 2007.  The lowest annual rates were observed...

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