News and articles

SOLE Flört túródesszertek 30 g (natúr, domino, eper, barack)

The appearance of the SOLE „cottage cheese chocolate” product line has been completely renewed, with unique, premium category packaging....

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Eastern EU and Western EU

Eight Hungarian companies attended this year’s InterMeat, InterMopro and InterCool exhibitions held in Düsseldorf in September, while there were 46 exhibitors from Austria, but only one from Romania. A total...

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New managing director for Hill and Knowlton

Zsófia Lakatos joined Hill and Knowlton Hungary Kft on 15. September, as managing director. She will be responsible for strategic planning and day to day operation. Previously, she had spent...

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Celebrating commerce

The “Day of European Commerce” was held for the fourth time on 5. November. This initiative by EuroCommerce is intended to draw attention to the economic role played by commerce...

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Faith in ourselves instead of pessimism

Herman Verstraeten, the new CEO of Unilever Central Europe is back in the region after seven years in Russia. He sees tremendous progress compared to the situation seven years ago....

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Pre-packaged products increasing their market share

Sales are increasingly concentrated and the market share of pre-packaged products continues to grow. Sales are expanding in the cheapest segment. Retail sales were up by 2 percent in terms...

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Pasta equally popular

According to a survey of eating habits conducted by GfK Hungária, nine out of ten people like pasta and consume it once every three days on average. Pasta enjoys equal...

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Bar code? RFID? Or both?

Bar code has been used for such a long time that we do not even realise how ingenious this technology is. However, a challenger has appeared in the shape of...

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Budapest region on top

Purchasing power in Hungary has been mapped by GfK Hungária for the sixth time this year. Hévíz, the wealthiest settlement outside Budapest two years ago is now only third with...

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Zewa Fresh nedves toalettpapír

Wet toilet paper is the next step in development of the toilet paper segment, which provides a feeling of perfect freshness....

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Premium quality and convenience from Kaiser Food

Kaiser Food attending InterMeat for the first time, presented its products at its own stand. As Szilvia Fésű, export director has told us, they intend to increase their sales in...

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Tchibo islands in Interspar

„Tchibo islands” were opened in 6 Interspar hyper markets in the beginning of October. In addition to coffee, other brand products like clothing and sports equipment also appear at these...

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Biomark turned 20

Biomark celebrated its 20th birthday in October. It is a family business specialising in the import and distribution of quality food products. Most of its cheese products are of Czech...

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Metro focusing on professional customers

According to José María Cervera, CEO of Metro, their main task is to provide a diverse assortment in terms of quality and price for their retail and HoReCa partners. At...

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Sales of processed poultry approaching HUF 40 billion

Sales of processed poultry expanded slightly in the September 2007 – August 2008 period, compared to the preceding year. Sales increased by 3 percent in terms of value, approaching HUF...

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(HU) Minden második szomjoltó ásványvíz

Sorry, this entry is only available in HU....

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Difficult period for FMCG logistics in Hungary

According to János Mondovics, member of the board of the Hungarian Association of Logistics (MLBKT), the current recession is having an amplified effect on providers of logistic services. – This...

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50 percent occupancy for hotels

The total number of nights spent by foreign and domestic guests in commercial places of accommodation remained unchanged in the January-August 2008 period, compered to 2007. Revenues were up by...

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Pickwick tea

The Pickwick product line is to be gradually renwed from November 2008. The products will be available in new packaging with refreshed design....

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Lucullus tört chili paprika, morzsolt rozmaring, morzsolt tárkony, őrölt gyömbér, szárított metélőhagyma

New products are to be added to the renewed Lucullus spice product line during this season....

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Germans attached to the PICK brand

According to Gábor Ámann, sales and marketing director of PICK-Szeged, they are forced to boost export, in order to be able to produce premium products on an economic scale. At...

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No reason to panic!

„No reason to panic!- said the director. That’s when panic started.” (Rejtő Jenő: Vesztegzár a Grand Hotelben) This is how I see the responses to the financial crisis. Obviously, it...

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Two stars and two innovations for Spar

Marcia Cross from Desperate Housewives will be the face of the new Splenid product line recently launched by Spar. This is the first time that Marcia Cross appears in an...

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Hong Kong in Budapest

Over 170 companies from Hong Kong and Canton attended the Lifestyle Expo Budapest exhibition held on 15-17. September. Visitors arrived from all countries of the region to see the exhibition...

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Question:

My question for István Tivadar Szabó, CEO of Cerbona is: How do you see the market position of functional food in Hungary in the light of the sales strategies followed...

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Shift towards higher level of processing for fish

Demand for fish has been increasing slowly but steadily in recent years. Current average per capita consumption of fish is still only 4 kg/year in Hungary, the lowest in the...

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Sales of alcohol-free beverages over HUF 160 billion

The continuous growth in sales of mineral water has stopped after more than a decade. Retail sales were down by 3 percent in terms of quantity and by 1 percent...

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Meet the Opel five! Vivaro, Movano, Corsa Van, Combo, Astra Van

Opel Vivaro. For all kinds of haulage. Practical design; Numerous versions; Modern engine. Innovations (2008): Owing to its long wheel base, Vivaro can now be used as a taxi as...

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Specialised stores up

Retail sales totalled 1.8 percent less in July 2008, than in July 2007. Retail sales were down by 0.1 percent compared to June. Retail sales totalled HUF 3,447 billion in...

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