News and articles

Arcandor in a mess

Arcandor the owner of Karstadt which is one of Germany’s oldest chain of stores asked for bankruptcy protection. Prior to this, the German Government rejected Karstadt’s request for a 440...

Read more

E-invoicing gradually adopted by modern retail

According to estimates, electronic invoices have the potential to save EUR 5 for seller and EUR 20 for buyer on average in comparison with paper invoices. It is no wonder...

Read more

SZOBI 0,5 l gyümölcsszörpök (málna, fekete ribiszke, meggy, jaffa, muskotályos szőlő)

The famous traditional SZOBI 0.5l fruit syrup product range is to be relaunched on the basis of the original recipe in well known packaging....

Read more

2nd place: STR8 consumer promotion – Masculinity that you don’t have to prove!

The STR promotion organised by Trade 90 member of Sarantis Group and conducted between 23. May-7. July, was targeted at men in the 18-49 age group. Objectives included boosting brand...

Read more

Toffifee-circus on children’s day

Toffifee joined the events organised for children’s day for the first time this year. A real circus was brought to Városliget by Toffifee with clowns, jugglers and magicians. A coupon...

Read more

Growth by SPAR group

Revenues of the Spar group were up by 6.3 percent in 2008, reaching EUR 27 billion. Consolidated revenues of the Hungarian SPAR chain were up by 31.5 percent in 2008,...

Read more

Jászszentlászló team winning Nutrikid Olimpics

The team of the Szent László primary school from Jásszentlászló has won the Nestlé Nutrikid Olimpia competition. One out of seven Hungarian primary schools participated in the competition held in...

Read more

New co-chairperson for ECR Magyarország

Katalin Ránky, managing director of L’Oréal Magyarország Kft. was elected the new co-chairperson of ECR Magyarország at the members meeting held on 15. May....

Read more

Sága Falni jó! termékcsalád

New products have been added to the well known and popular Falni jó! product line....

Read more

The trend is unconventionality

Another meeting has been held by the Trade Marketing Club recently, dedicated to the topic of “ Extreme solutions in trade marketing”. Erika Pintér, managing director of Trend Budapest spoke...

Read more

Guinness record with Loctite

The Guinness World Record for the heaviest vehicle lifted using glue has been broken by Henkel. It has taken only 9 drops of Loctite Super Attack to lift the two...

Read more

It is good to work for Wrigley Hungária

Wrigley Hungária Kft. finished in 7th place in the Best Employer to Work for survey conducted by The Wall Street Journal Europe in the CEE region in 2008–2009. The survey...

Read more

Asda in Scotland

UK retailer, Asda, has announced plans to expand within Scotland, investing over €300 million the next three years. It currently has 47 food stores, and will open a new “eco...

Read more

Good decisions with the right software

Business IT systems which had formerly been the privilege of large companies have become accessible to SME-s as well, with the IT sector increasingly focusing on this segment of the...

Read more

Dove Supreme Bársony Szépség Testápoló és Krémszappan

It provides the soft sensation of velour with its especially rich moisturising ingredients....

Read more

Crisis also an opportunity

A professional forum was held by Karrier és Stílus Tanácsadó Kft on 20. May, under the tittle “Boost sales-meet your objectives”. Eszter Melisek from Nielsen spoke about market trends in...

Read more

Two new flavours in the Cappy product line

A pear flavour with 33 percent fruit content and a 100 percent orange flavour without flesh has been added to the 1 litre size Cappy product line, bringing the total...

Read more

CSR Saloon with Honfoglaló

A forum was held by B&P CSR Management under the title CSR Szalon in May, which focused on the crisis and on improving the efficiency of social responsibility projects. The...

Read more

News

The German discount chain owned by REWE plans to open hundred new supermarkets in the next three to five years in the Czech Republic. The planned investment value is at...

Read more

Sector-specifc software

Management systems should support key processes most intensively. The intention of CSB-System is to develop standardised software modules in order to shorten the time required for introduction. These software modules...

Read more

Dove Supreme Cream Oil Virágos Kényeztetés Krémtusfürdő

A rich mixture of cream and oil with a vibrant fragrance....

Read more

Intense interest displayed towards Anuga

According to Peter Grothues from the Cologne Fair, interest displayed towards this year’s Anuga to be held between 10-14. October is as intense as usual. Over 6 000 exhibitors are...

Read more

New managing director for SPAR

As of 1. July 2009, Judit Kiss (40) was appointed one of the four managing directors of SPAR Magyarország Kft. She began her career with SPAR Magyarország in 1990. Since...

Read more

New cameras presented by Axis at IFSEC

A number of new network cameras were presented by Axis Communications at the IFSEC exhibition held in Birmingham-in May, including the award winning P3301 model. Axis is celebrating its 25th...

Read more

The Code and VAT on the menu

A two hour discussion has been held by members of Márkaklub (the Brands Club) and Márkaszövetség (the Brands Association) with invited guests about the conflict evolving in connection with the...

Read more

IT sneaking into stores unnoticed

In modern stores, we are becoming users of sophisticated IT systems without even noticing it. In some countries, advanced digital systems have already invaded stores, with IT systems making shopping...

Read more

SIÓ fresh&fruit

The real thirst quencher for this summer, made from real fruits, without preservatives....

Read more

Changing supply and demand

Michael Gerling representing the German Food Retail Union, a founder of Anuga, pointed out a number of important trends. In his opinion, intensive concentration in the European retail sector is...

Read more

Free presentations about marketing

A series of six presentations held by MMSZ about marketing in the spring was attended free of charge by the directors of nearly 100 SME-s. The presentations can be downloaded...

Read more

Invitel opening high tech data centre

A state of the art new 1,500 square meter server centre has been opened by Invitel. The biggest advantage of Datacenter is that it allows companies to reduce their costs...

Read more
Oldal