News and articles

Scooby-Doo

The children’s favourite Scooby-Doo, goes through exciting adventures in the cartoon serial. From now on, children will be able to accompany him on his adventures. Stickers can be collected from...

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Tesco announcing results

Gross total revenues of Tesco-Global Áruházak Zrt. grew to HUF 544 billion in the fiscal year 2006. They have opened 6 stores so far this year and they are planning...

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Széchenyi Card: always at hand

64 savings co-operatives have joined the sales network of Széchenyi Card so far, as a result of an agreement signed with the National Alliance of Savings Co-operatives and Takarékszövetkezeti Bank...

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Clotted cream, cottage cheese, yoghurt: booming sales

Clotted dairy products form an important part of the assortment of food stores. Among categories measured by Nielsen, clotted cream took 10th place, while cottage cheese ended up in 18th...

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Household appliances: over the top

Sales of electric appliances grew dynamically in 2004-2005. Sales continued to rise last year, but at a slower rate. Prices are falling. A major driving force behind the growth seen...

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Taxation quiz in Eastern Europe

The contradiction between national systems of taxation and the international business environment is pointed out in a recent report by PricewaterhouseCoopers about tax legislation in Eastern European countries. Taxes are...

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Douwe Egberts 3in1 KID Milky coffee flavour and Vanilla coffee flavour

The new Douwe Egberts 3in1 KID Milky coffee flavour and Vanilla coffee flavour are instant chicory coffee, cream and sugar in a single pouch, developed by the experts of Douwe...

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Libero Up&Go

It’s natural to be wet, it takes Libero to be dry. Agency: DDB Budapest Reklámügynökség Customer: SCA Hygiene Products Kft. Product: Libero Up&Go Bugyipelenka Apperance: RTL Klub, Viasat 3 Period:...

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Franz Maas becoming DSV

Frans Maas Hungária Kft. has been continuing its forwarding and logistic activities under the name DSV Hungária Kft. since February 2007....

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Failure to pay no longer a shame

AccAccording to a recent analysis by Coface Hungary the insolvency rate for Hungarian enterprises grew by 24 per cent in the first quarter of the year, compared to the same...

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How should I tell you?

Clotted dairy products are healthy, but this fact is rather difficult to communicate. More expensive categories show more dynamic development, but this is also a HUF 50 billion segment. Increasing...

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Time to move on from basics to extras

Most households are well equipped nowadays, which means the main motive behind new purchases is buying modern technology. The price-focused attitude is becoming even less common here than in the...

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Everything for the client

Clients of consulting services in Hungary are either local subsidiaries of multinationals, which expect to get the same service as anywhere else, or Hungarian companies which are often in the...

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Domestos

Up to 3 times denser than other scale removers. 2 versions: Lime and Pink. Long lasting both above and below the water in cubicles so that it can remove scale...

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Royal days with royal aroma!

During the two weeks before Easter, a promotion named “Royal days with royal aroma” was held by Kraft Foods in selected stores of the Spar group. Hosts and hostesses from...

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A medal for the SPAR boss

Mag. Guntram Drexel, chairman of the supervisory board of SPAR Magyarország Kft., and president of Austria SPAR International AG (ASPIAG) has received the Knight’s Cross of the Republic of Hungary....

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Still possible to register for Anuga

Registrations will be accepted for Anuga, the largest food fair in Europe this year, to be held between 13-17. October, till 1. June. Agricultural Marketing Centre (AMC) has booked 120...

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From basic to special

MONA Hungary Kft. pursues a brand building strategy under the slogan “Montice – the family is together”. According to Ildikó Kátai marketing and sales director of MONA Hungary Kft., they...

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What is a tax refund for?

A tax refund for manufacturers would help them to retain their leading position in the market of household electric appliances and employees to keep their jobs according to a proposal...

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Manchester, England, England…

The song from the musical “ Hair” does not mean too much to today’s teenagers. The football club Manchester United is the first thing most people think of when they...

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Tchibo Family Intense

A new member is added to the Tchibo Family product line, market leaders in 2006: in addition to Tchibo Family Classic, Tchibo Family Intense is here now, providing a more...

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Tibi chocolates

Special milk and black chocolates from tibi were sampled between 30 March and 21 April on Fridays and Saturdays on more than 120 occasions in major hyper markets. People purchasing...

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Still in pessimistic mood

According to the latest survey prepared for K&H Bank, the confidence index of the small and medium enterprise sector rose from –61 points to – 53 points recently. K&H Bank...

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