News and articles
Slogans for shaving: convenience, skin care, design
Date: 2007-04-25 08:00:00
Continuous innovation has left its mark in the market of shaving products. Shaving foam is losing its appeal, after shave lotions are no longer all about masculine fragrance, while razors...
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Bakery products showing biggest price rise
Date: 2007-04-25 08:00:00
Food prices were 9 per cent higher on average in March than a year before. Prices of bakery products rose by net 4,8 per cent compared to February. The prices...
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TopJoy Multi Active
Date: 2007-04-25 08:00:00
Multi Active is the new product line from TopJoy, which vitalises and gives us strength during the whole day. The three members of the TopJoy Multi Active product line –...
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SIÓ premium
Date: 2007-04-25 08:00:00
SIÓ celebrating its 30th birthday, has brand new, high-fruit content, premium flavours for its loyal consumers....
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Label of disgrace
Date: 2007-04-25 08:00:00
The results of the food safety inspections carried out before Easter show that all members of the food supply chain made an effort to comply with the law. Everybody ended...
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Szamos desserts for company events
Date: 2007-04-25 08:00:00
Szamos Marcipán has compiled its assortment of gifts this year for company events, partner meetings, products introductions, store openings, promotions, conferences and exhibitions....
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The Netherlands
Date: 2007-04-25 08:00:00
The Netherlands is our third biggest supplier of agricultural products. Our exports to the Netherlands grew by 2,6 per cent in 2006, to EUR 150 million. Exports of corn increased...
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Objective: to follow contours perfectly
Date: 2007-04-25 08:00:00
Convenience is the most important requirement in the HUF 1,5 billion market of electric razors. The primary objective during development is to allow a perfect shave even in places which...
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Turkey market: recession not as bad as expected
Date: 2007-04-25 08:00:00
Production of turkey meat in the EU declined by only 3,5 per cent last year, though 5,5 per cent was expected by experts. According to a forecast by USDA, the...
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David Beckham Intense Instinct
Date: 2007-04-25 08:00:00
A limited edition with a more intense fragrance based on the huge success of the first David Beckham fragrance, Instinct . Both the bottle and the box remind us of...
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When competitors use price to attack
Date: 2007-04-25 08:00:00
Manufacturers of brands are ever more frequently faced with competition which uses low prices. Most of them are forced to review their price strategy as a result of a challenge...
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dm store in Diósd
Date: 2007-04-25 08:00:00
The drugstore chain dm opened its new unit next to Interspar in Diósd on 22. March. Over 8000 products are sold in the 245 square meter store where mini size...
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Theodora and Nestlé Aquarel product lines expanding
Date: 2007-04-25 08:00:00
2006 was a successful year for Kékkúti Ásványvíz ZRt. Both Theodora mineral water and Nestlé Aquarel spring water achieved dynamic growth. Kékkúti Ásványvíz ZRt achieved sales of HUF 8,5 billion...
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Drugstores selling largest quantity of insecticides
Date: 2007-04-25 08:00:00
According to the retail index of Nielsen, the market of insecticides expanded last year. Sales grew by 15 per cent in terms of volume, while by 6 per cent in...
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Waiting for interest rates to fall
Date: 2007-04-25 08:00:00
According to a forecast by GKI Gazdaságkutató ZRt made with the co-operation of Erste Bank, the objectives of the convergence program for this year are almost certainly going to be...
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„Green” Tesco in Dorog
Date: 2007-04-25 08:00:00
The Tesco supermarket opened on 5 April in Dorog was designed with regard to environmental considerations and to reducing energy consumption. The geo-thermal heat pump which uses heat from the...
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Changing McDonald’s
Date: 2007-04-25 08:00:00
The 90 McDonald’s restaurants in Hungary served 75 million customers last year, which means a 10 per cent increase compared to the preceding year. Revenues grew by 12 per cent,...
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Electricity is the future in fighting insects
Date: 2007-04-25 08:00:00
This is an FMCG category , where global warming has a positive effect. The warmer the weather gets, the more insects we have to fight. Aerosols still account for half...
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Foreigners staying longer
Date: 2007-04-25 08:00:00
The total number of nights spent by foreign and domestic visitors at commercial places of accommodation in the first two months of the year grew by 5 per cent compared...
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Apenta Optima
Date: 2007-04-25 08:00:00
The Apenta product line is repositioned for this season. This is apparent from the special packaging, communication and brand activities....
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Kylie Minogue Darling
Date: 2007-04-25 08:00:00
The film symbolises everything represented by Kylie Minogue and her first fragrance. It shows us that apart from being an international star, Kylie is also a sophisticated and sensual woman...
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Medals for the Törley group
Date: 2007-04-25 08:00:00
Törley group received four out of the five medals won by Hungarian products at the Chardonnay du Monde international wine competition....
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Peanut bars are the most popular
Date: 2007-04-25 08:00:00
Flavour is the most important factor in choosing a chocolate, according to the findings of a recent survey. Peanut/ almond flavoured bars are the most popular (44 %). 7 out...
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Welcoming new possibilities for purchasing
Date: 2007-04-25 08:00:00
Hungarians spend a lot of money on pharmaceutical products. Practically all families keep pain killers and fever reducers at home. Young people and city dwellers have welcomed new legislation which...
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