News and articles

Gaymers Original Cider, Gaymers Pear Cider, Blackthorn Cider, Olde English Cider

Gaymers Cider is now available in Hungary! This fantastic portfolio from Gaymers Cider Company can offer businesses great success in a new drink category....

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Growth in revenues and profit for Henkel in 2008

Total revenues generated by Henkel in the fiscal year 2008 were up by 8.1 percent, exceeding EUR 14 billion. This growth was mainly due to the acquisition of National Starch...

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Düsseldorf EuroCIS: Money still being spent on Retail IT

– The directors of retail enterprises continue to spend money on IT, as they know that modern IT is essential to all their operations – said dr. Bernd Hallier, director...

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Canned beer still most popular

According to data from GfK Hungária ConsumerScan, sales of beer dropped in 2008. Colder than usual weather probably played a part in this. While average households had purchased 86 litres...

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Modern refrigerated spaces

Professional design and the use of stainless steel or plastic materials which guarantee adherence to hygiene regulations are basic requirements for in-store refrigeration equipment. According to András Solymosi, sales director...

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Fanta Exotic/Fanta

Flavours from all over the world are brough to you regularly with the help of Fanta. This new limited edition has been inspired by Jamaica....

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Successful debut by the Nordsee chain in Budapest

The first Hungarian unit of the Nordsee chain has produced dynamic growth and attracted more guests than previously anticipated in its first six months of operation. The first restaurant located...

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Farmers’ day in Mezőtúr in May

The main objective of the event to be held on 13. May is presenting Hungarian agricultural and food products. Various meetings, debates, conferences will accompany the event and there will...

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Refrigerated dessert bars with diverse product advantages

Milk bars, túró rudi and other dessert products made from cottage cheese belong in the refrigerated dessert category, according to the segmentation used by Nielsen. This category is characterised by...

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Attracted by light

Well designed in store lighting has a substantial influence on sales. Selling after dark has always been a challenge for retailers. In store lighting was the leading topic of the...

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Cocaine Energy Drink

This product line no longer has tutti-frutti flavour. Red comes in cinnamon-ginger-wasabi flavour, while Blue comes in cinnamon-fruit flavour....

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As many gifts as reasons to unwrap a Kinder milk bar!

The first round of Kinder Hűtött Finomság prize game has ended recently. The main prize, a HUF one million IKEA voucher has been won by Lívia Gilicze from Komló. The...

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Pannonhalmi Törkölypálinka first to use palinka tax stamp

Győri Likőrgyár Zrt. has been the first distillery in Hungary to successfully obtain a tax stamp for the Törkölypalinka manufactured by its subsidiary Pannonhalmi Pálinkárium. The first bottle of Pannonhalmi...

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A new wave of logistic outsourcing coming…?

The outsourcing of logistic activities speeded up in the mid 90’s. However, growth has slowed down in recent years. We asked Károly Diega, supply chain director of Sága Foods ZRt....

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Another one!

A Gluttonous Thursday was organised for the fourth time by Magyar Turizmus Zrt. on 26. February. A total of 230 000 guests visited 1,300 restaurants on this day to eat...

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McCain Fry and Dip – csónak alakú – hasábburgonya

Innovative, boat-shape French Fries with 10 minutes holding time only from McCain for Retail (600g) and for Food-service (2500g) sector....

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Enviga – Innovation in the market of functional drinks

Hungary is the first country in Europe where Enviga is to be launched. This functional drink based on green tea will create a new category in the Hungarian market. Enviga...

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Kométa web site modernised

The web site of Kométa has been modernised, with new design and contents adapted to the new general design which is being introduced. A news service has been added to...

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Private labels expanding among milk desserts

According to data from the GfK Hungária ConsumerScan, sales of milk desserts dropped last year, with the exception of puddings which increased their market share to 25 percent. Sales of...

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Destillata 2009

This year’s Destillata in Vienna was again a meeting place for the best spirits and palinkas of the world, with 1,600 spirits from 13 countries. Out of the 188 distilleries...

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Airwaves Green Mint

Airwaves Green Mint – like other Airwaves products – provides a strong menthol flavour and comes in packs of 10 on shelves in the check out zone....

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Pedigree campaigning for stray dogs

Pedigree® has launched an Adopt a Stray Dog Program recently. This initiative was first launched by Mars in the US in 2006 and has been continued in 11 other countries...

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Smaller than expected drop in coffee consumption

A survey of the effects of the economic crisis on coffee consumption in Hungary has been prepared by Valdo Café, using interviews with 100 leading customers. The findings show that...

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Peach flavour taking the lead in terms of quantity

According to the Nielsen Retail Index, sales of fruit juice stagnated at slightly over HUF 46 billion in 2008. Sales in terms of quantity were down by 5 percent in...

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5.4 percent rise in income in competitive sector

Gross average income in enterprises with at least 5 employees and in the public sector were down by 5.2 percent in the first month of 2009, compared to January 2008,...

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Gösser NaturZitrone

A special combination of Gösser with its characteristic flavour and naturally refreshing lemon juice....

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Bref Tornado Gel for dirty work

Following the Bref Tornado active toilet cleaning powder launched in 2008, the new Bref Tornado Gel was introduced in February 2009....

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Award for TV2 BRANDcare – T-Home cooperation

In the Local Deal of the Year category of the Festival of Media Awards, the brand introduction campaign of T-Home has reached the final. This innovative BRANDcare solution based on...

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Higher quality PET for fruit juice

Though consumption of fruit juices dropped last year, strong brands were not particularly badly hit, because consumers appreciate innovations even in cheaper segments. Owing to increasing price consciousness, the time...

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Recession in butchers’ shops

Trends in the world market of meat and poultry are monitored by the Agricultural Business Research Institute (AKI). Data from the market price information system (PÁIR) of KSH and AKI...

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