News and articles

Retail done the Asian way

It is best to spend the winter where the sun shines and the weather is warm, so in November we decided to start the year in the Far East. Singapore...

Read more

A walk in the future

Welcome to Future Store Innovations! With this initiative our objective was to present retail-use technological innovations at stand 211/C of Foodapest.. Please, follow me. As we approach the store’s entrance...

Read more

Spring seduction by Nivea

Beiersdorf Kft. started the year with introducing four new products. Labello Lip Care pomegranate is the new star of the Fruity Shine series. NIVEA Double Effect shower and shave cream...

Read more

Hungarian Product Grand Prix competition announced for 2010

The 13th Hungarian Product Grand Prix® competition was announced in 2010. Its main objective is to promote a quality-conscious approach, by which conscious consumer behaviour can be achieved. Applications are...

Read more

Brand building is rewarding on the biscuit market

Sweet biscuits have been developing constantly in the past couple of years. This year growth stalled, but Nielsen’s data indicate that there is no need to panic. Private labels’ dominance...

Read more

Convenience in Europe

Which products do consumers prefer, where do they buy them and when do they buy them? The Convenience & Marketing Department of the European Business School in Oestrich-Winkel published a...

Read more

Taft Volume Dús hatás – száraz, igénybe vett hajra hajlakk és hajhab

Perfect hold and long-lasting volume....

Read more

Wincor Nixdorf, the stronghold of cutting edge technology

One thousand Forints in the cash register is only worth 930 for a food store. The missing amount is the average cost of handling. New CINEO cash management systems, developed...

Read more

Fruit Logistica: price war without winners

This year’s Fruit Logistica trade fair was held in Berlin, in the middle of February. German retail prices are going down, especially in the discount channel. There is a price...

Read more

Thank you, SIÓ! in 2010 too

This is the third year that the Thank you, SIÓ! Schoolbag Programme is launched: every year about 1,000 primary school pupils are given schoolbags. The programme aims to help 6-10...

Read more

World Retail Congress in April

On 21-23 April, Berlin will host the World Retail Congress, where more than 1,000 executives from 50 countries will gather to listen to at least 100 presentations – the main...

Read more

Lower biscuit and wafer sales than a year before

According to GfK Hungária’s Consumer Scan survey, in the November 2008-October 2009 period Hungarian households bought 11 percent less sweet biscuits than a year earlier. Biscuit selection, honey macaroon and...

Read more

Private labels leap forward

When we bought food last year, almost every 4th Forint was spent on private label products – this amounted to HUF 300 billion, according to Nielsen. In the case of...

Read more

Joya szójaital UHT, kalciummal, csokoládé-, vaníliaízben

Popular Joya soy drinks are now available in 200 ml version....

Read more

Two minutes ahead of the Chinese

– We keep analysing the work processes and looking for ways to improve productivity and to cut costs – says Markus Vüllers, who guides us when visiting the plant. We...

Read more

Everything for the little ones

Despite the number of babies born decreasing, the selection of baby products is widening. Krisztina Antal, Nestlé Hungária Kft.’s trade marketing manager is of the opinion that young mothers do...

Read more

SPAR shopping bags support charity

SPAR collected more than HUF 13 million for the Hungarian Maltese Charity Service by donating 1 Forint after each plastic shopping bag sold. On 27 January 2010, Péter Feiner, the...

Read more

1 million-Forint main prize won

Maspex Olympos Kft.’s 4-month prize game ‘Play for a million!’ ended – consumers had to send in 3 LaFesta, Brumi, Ekland or Coffeeta barcodes to participate. Besides the main prize,...

Read more

Tomato and sweet corn on top

In December 2008-November 2009, canned vegetable retail sales augmented by 11 percent in value, but diminished by 3 percent in terms of volume – states the Nielsen Retail Index. The...

Read more

We are looking for promotions more and more consciously

Price reductions and promotions are of highlighted importance these days, especially in the case of basic food products – reveals Shopping Monitor 2009/2010, a study by GfK Hungária. It also...

Read more

Joya Finesse főzőkrém

Joya Finesse soy-based cooking cream can be used the same way as cream....

Read more

‘Sweets resist the crisis’

The line cited above is the main conclusion of the Nielsen research – conducted in five countries – that was commissioned by Sweets Global Network, an international sweets trade association...

Read more

Retro 4 (in memoriam listing)

Since Act 95/2009 on the prohibition of unfair market conduct by the suppliers of the food product life cycle entered into force, several conciliation meetings were organised by the trade....

Read more

Another petrol station chain in the portfolio of POS Media Hungary

POS Media Hungary signed an agreement with Shell Hungary Zrt., the operator of 250 petrol stations in Hungary. Now POS Media can reach 3 million customers per month at petrol...

Read more

Special shoppers’ forum in INTERSPAR

At the INTERSPAR in Allee shopping centre in Buda there was a special shoppers’ forum on 18 February for gluten- and lactose-sensitive people, who shared their opinion about the chain’s...

Read more

Home court advantage

Traditional flavours hold on to their leading position among canned products and jams. However, globalisation brought new trends as well. Nielsen’s data suggest that in the second half of the...

Read more

New, standard measurement on the radio market

From January 2010, the Hungarian radio market applies a new, standard, hybrid method for measuring its audience: it was developed by the consortium GfK Hungária–Ipsos and soon the first official...

Read more

Még frissítőbb és természetesebb az Apenta!

Apenta mineral water-based soft drinks are produced without using artificial colouring from March 2010....

Read more

ProSweets – a suppliers’ fair

Pro Form Kft. represented Hungary at ProSweets, the trade fair of confectionery suppliers. 325 companies came from 30 countries to meet 19,000 trade visitors. The fair showed that machinery manufacturers...

Read more

Evil rates

From retail’s point of view, the most important question last year was whether the decline in demand and turnover already hit rock bottom or it could still go lower? Another...

Read more
Oldal