News and articles

News

Nestlé investing EUR 25 million in new generation baby food plant . During the revolutionary, new process, materials for NaturNes developed for babies older than four months are cooked separately...

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Answer:

At the moment, the FMCG sector does not seem to be too enthusiastic about changes in the media market, which means traditional media is still preferred. The FMCG sector is...

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Hungarians record holders in low cholesterol oil

According to an online survey by Nielsen, iodised salt is the most popular among functional food products intended to make us healthier, in Hungary. Reduced cholesterol cooking oil/margarine is in...

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In the course of research, GVH has the power to:

• enter and search all premises without permission from the owner or anybody present and to have any premises opened for inspection • search private property including cars and homes...

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Délice

Délice by Kinder is a delicious chocolate sponge....

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In memoriam József Törley

Törley Pezsgőpincészet celebrated the 150th anniversary of the birth of its founder, József Törley on 9. January. The Hungarian Museum of Commerce and Catering has an exhibition about the history...

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To be portioned ham is getting more popular again

Retail sales of ham in terms of quantity dropped by 5 per cent last year. The 5 per cent increase in terms of value was the result of rising consumer...

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Health conquering shelves

Olive oil, sport and energy drinks, cereals and corn flakes are the most dynamically growing food categories, with annual expansion of 50 per cent. Healthy food has become one of...

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How to prepare for inspections:

• set up a chain of communication • prepare internal regulations to be followed in case of inspection or research • group data and documents, store documents protected by law...

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Snack

Heat treated product, can be resealed, more attractive and modern packaging, storage....

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Environmental competition

Tetra Pak Magyarország and WWF Magyarország launched an environmental competition for primary schools in February with the aim of increasing awareness about environmental issues. The final with the best five...

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Reliable quality hams for Easter

It seems that the last Easter season has been a quite successful one for manufacturers of branded hams. The 2007 Easter campaign by the Association of the Meat Industry communicating...

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Older people as well

According to Ottilia Dörnyei, director of GfK Hungária, a slow shift is detectable in consumption habits towards healthy food. Young families with small children and women over 50 are the...

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Fresh, expensive, French

Hungarians never stay neutral when the French are the subject of the discussion. While their wealth of cultural heritage is generally admired, their chauvinistic arrogance and refusal to speak foreign...

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Tchibo Exclusive & Exclusive Mild

The flavours of the new coffee mix developed by Tchibo experts comes even closer to Hungarian taste than before....

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Promotions and efficiency

Promotional sales accounted for up to 40 per cent of overall sales in some of the largest categories last year. 82 per cent of Hungarian consumers are actively looking for...

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Merci, Valentin

Storck celebrated Valentine’s day with consumers in stores and cinemas. A romantic comedy directed by Tamás Sas and sponsored by Merci started playing on 14. February. Storck also uses elegant,...

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Eggs from milk chocolate are the most popular

Retail sales of Easter sweets dropped by 9 per cent in terms of quantity last year. Total sales amounted to HUF 22.5 billion in 2007. Sales continue to be concentrated...

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INBÉ (GDA) on Chio bags

Chio Magyarország Kft. has been the first Hungarian manufacturer to adapt the voluntary system of INBÉ (GDA) designation launched by 8 multinational companies. By August this year, INBÉ data will...

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Category management of dm focuses on tactics

Rita Bokor, assortment manager of dm-drogeriemarkt is familiar with the topic of category management, as she is the author of a number of publications about this topic. – How and...

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Montice

A new addition to the Montice product line: the nice, chocolate flavoured seal figure also covered in chocolate will be available in a 8x30g = 7 + 1 family size...

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Discord

Hungarian farmers with produce that is in high demand abroad had a very good year in 2007. Products were exported at higher prices than could have been achieved in Hungary,...

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Cooking playgrounds

Garabonc, Tiszaroff, Hernádkak, Lábatlan, Pécsely, Csögle, Pásztó, and Tiszacsege are the eight settlements which have won playgrounds conformant with EU standards in the “Cook a playground” promotion organised by the...

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Accelerating rearrangement in the market of figures

The decrease in popularity of nougat sweets in the market of seasonal figures made from sweets seems to be an irreversible process. Cheap and usually unbranded nougat sweets are losing...

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Rapidly growing assortment of bio products

A bio-revolution is sweeping through Europe, producing double digit growth. Expansion is less dynamic in Hungary but still notable. Though the popularity of bio products is growing everywhere, they are...

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Coop is the franchise system of the year

Co-op Hungary Zrt. has been awarded the title “Franchise System of the Year 2007” by the Hungraian Franchise Association. We asked László Murányi, CEO of Co-op Hungary Zrt. about the...

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Cappy

Delicious new Cappy products in 1 litre PET bottles are already on the shelves for those consumers who prefer premium quality and high fruit content. high fruit content....

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Successful campaign for collecting donations in Spar stores

One hundred and thirty tones of non perishable food has been collected nation-wide in Interspar, Kaiser’s and selected Spar stores by the Magyar Máltai Szeretetszolgálat between 14-19. December. This was...

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Chio allocating 418 million to development

Chio Magyarország Kft. will spend HUF 418 million on development in 2008. Their most important new project worth HUF 167 million will take place in the Győr plant. Chio generated...

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More mayonnaise, ketchup and mustard sold

The market of liquid flavourings expanded in the December 2007 – November 2007 period both in terms of quantity and value. Growth in terms of value was 7 per cent...

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