News and articles

Ideal sütemény

Ideal biscuits represent a new category on the market with their composition and individual packaging....

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Experience-hungry consumers vs. discount store dominance

The fact that large German retail syndicates went bankrupt this year indicates that new strategies are needed to survive. 90 lecturers and 1,200 decision-makers focused on these new strategies at...

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Stores opening

Tesco Express, Bp. (Pestszentimre) Open: 27 November Chain: Tesco Store space: 290 m2 SKU: 2500–3000 dm, Tapolca Open: 5 December Chain: dm Store space: 274 m2 SKU: 11 000 dm,...

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Personnel changes at Mona Hungary Kft.

Mona Hungary Kft. is happy to welcome János Kiss, senior key account manager since July 2009. In July 2009, Edina Balog decided to resign from the post of marketing and...

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Tesco and POS Media reach an agreement

POS Media Hungary preserves the exclusive right to sell or rent out three in-store communication tools (Digital Shelf Stopper, 3D Shelf Stopper and Giant Shopping Trolley Handle) in Tesco hypermarkets...

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Fewer pigs than before

An analysis by the Hungarian Chamber of Agriculture reveals that the number of pigs has not been this low since the 1960s. With the strengthening of the Forint it is...

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Only mineral water sales grew

In the past decade, non-alcoholic beverage consumption had been growing in Hungary, but in 2009 it stalled. Only mineral water producers were able to improve sales: they achieved a 5-6-percent...

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Increasing consumer demand for low-priced products

In the third quarter of 2009, households bought 1.3 percent less daily consumer goods in terms of value, compared with the same period a year earlier – state data by...

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Red Bull Energy Shot

Not carbonated, no cooling required before consumption, its caffeine and tarurine content is the same as that of the normal energy drink....

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The own branded products market is a 300 billion market

Almost every fourth forints that the costumers spent, went on the purchasing of own branded products last year. This is approx. 300 billion HUF – sets Nielsen market research company,...

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Slowly the spring will come in the Hungarian economy

The tempo of the decline in retail turnover can slow down, decrease will stop in industrial production and sales – indicates the publication of Ecostat Economic Research, called Mikroszkóp. According...

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Hungarian paprika in Japan

Hungarian peppers are grown in Szolnok’s Japanese twin town: in Yuza. The vicinity of the town became an important pepper-growing area within the country, so there is a chance that...

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Danone closed a good year

French Danone, which is the world leader in the sale of dairy products, increased its profit to 1.41 billion euros last year. The price decrease of the raw materials, as...

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McDonald's focuses on women and vegetarians

McDonald's German subsidiary will increasingly focus on women and vegetarians in the future, in order to increase turnover. The cause of the strategy change is that food sales decreased last...

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Auchan became more expensive, but still leading the price competition

The January price increase continued: the basket price of Privátbankár rose by an average of 1 percent in all three tested hypermarkets (Tesco, Auchan, Cora) – but must pay at...

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A new Tesco will be built in Miskolc

According to Hackl Mónika, Tesco spokeswoman; Tesco plans to build a new Tesco in Miskolc, near the DVTK-stadion. Hackl Mónika said that work will not begun this year. The new...

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Third of the adult population in Hungary celebrates Valentine's Day

Some people think that Valentine's Day was invented by the lingerie, chocolate, balloons, and plush teddy bear manufacturers. Valentine's Day is a big business and the supermarket chains are eager...

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The paper’s time has expired, the future belongs to electronic devices (x)

Those who interested, can become acquainted with Szintézis ZRt.’s two innovative solutions – the Electronic Shelf labels, and E-Rail at the Foodapest. Both solutions are practical and useful too. These...

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The crisis and the bad weather worsened the performance of agriculture last year

The agricultural performance declined in 2009 to its one-third – said Gőgös Zoltán, the Secretary of the Ministry of Agriculture and Rural Development, on the event of the Pest County...

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Less credit applications for greater amounts

According to the datas of the Hungarian Development Bank; the borrowing mood of the companies decreased, but the value of credit applications increased. The average of the previous loan applications...

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Sustainable growth can cost tens of thousand billions

According to the report of the Business Council for Sustainable Development (WBCSD), consist of 29 large companies; The shift to sustainable development generates huge market demand and business opportunities worldwide....

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Swiss chocolate manufacturers closed a bitter year

The crisis affected badly the turnover of Swiss chocolate manufacturers: according to the trade association of manufacturers; for the first time in six years, the sales volume and revenue also...

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Men have better salary than women at all age of groups

In Hungary, men and those people have the highest salaries, who are facing with retirement. The average income for men in all age of groups is higher, than the salary...

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Improving sentiment in the euro area

The business sentiment in the euro area improvemed further in January this year. According to the datas of the German IFO Institute for Economic Research; the comprehensive business sentiment indicator...

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Organic food logo won on internet voting

The European Commission unveiled the new logo, which will mark the organic foods in the EU from July this year. The label was voted by the European citizens on the...

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RAUCH works with a new creative agency

Rauch Hungária Ltd. has chosen a new creative agency. The Grey Advertising company won the thender among six competitors. According to the order; Grey Budapest will prepare and manage the...

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Kraft will close a Cadbury factory

The new owner, Kraft announced that contrary to their earlier statements, Kraft will continue the closure of the British Cadbury’s Sommerdale plant, in accordance with the plans. Cadbury decided the...

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Agrármarketing Centrum: Three new exhibitions

After the successfully completed Grüne Woche exhibition, further domestic products will be introduced in Germany and the Hungarian exhibitors will also show their products to the Russian professional audience. The...

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Last year – with a significant surplus – foreign trade turnover declined

According to the preliminary datas of the Central Statistical Office; the value of export was 16 729 billion HUF, while the value of import was 15 439 billion HUF last...

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Concentrated beer market

According to the analysis of Plato Logic market research company; Due to the company acquisitions, now the four largest brewing group give more than half of the world’s beer producing....

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