News and articles

Choosing a store and shopping decisions in front of the shelf

Nielsen’s new ShopperTrends survey revealed that a wide selection of products, a good price-value ratio and good quality are the most important competitive advantages for a retail chain, but domestic-owned...

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No more wasting money

GfK Hungária’s research comprising the year 2009 pointed out that after clothing and travelling, Hungarian households also had to start economising on the food budget last year. In the first...

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Orbit Wild Strawberry Bag

From Hungary’s most popular chewing gums strawberry-flavoured Orbit Wild Strawberry is now also available in sachets....

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New managing director at Danone Kft.

From 16 March 2010, Paolo Maria Tafuri (49) is the new managing diector of Danone Kft. He joined Italaquae – Danone’s mineral water manufacturer in Italy – in 1989 and...

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Desire materialised – Guru from Pöttyös

This spring Pöttyös introduces its new dessert Guru, which simply seduces us to have a snack. Guru is a unique product, a real treat that combines cream caramel and crunchy...

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The several-year shrinking of the store network stopped last year

Last year Nielsen registered 19,900 general food stores in Hungary, practically just as many as a year earlier. The number of hypermarkets rose from 137 to 152, while the 401-500...

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‘Fair share’ is the most effective

Many FMCG manufacturing companies carry out in-store surveys themselves, but these prove to be less efficient than they expect. My experience is that many decision-makers need complex systems that fit...

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Minor growth in the processing industry

In January 2010, industrial domestic sales prices were 1.8 percent higher in comparison with the previous month and 1.6 percent higher in comparison with January 2009. Domestic sales prices by...

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ProX probiotic yoghurt

New products of the successful ProX probiotic yoghurt drink family in cups, for a healthy diet....

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Trendy colours – just like it was new

Henkel’s new product, Perwoll Color Magic liquid laundry detergent protects textiles from fading, thanks to its special colour renewing formula. Besides, it also removes microscopic naps. Available in 1-, 2-,...

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Earth Hour 2010

METRO, Unilever and the STI Group all joined WWF’s Earth Hour project and turned the lights off for an hour on 27 March 2010. METRO turned off its column lighting...

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When Tesco finished 22nd

The ranking of food retail companies started with a Top 50 list way back in the past. In 1994, Áfeosz was number one (with a turnover of HUF 110 billion),...

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Focusing on customers inside and outside of the store

The space outside the store talks to us, it communicates. Walls, giant posters and citylights attract our gaze. People find hyper- and supermarkets very easily, there are signs all over...

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Deficit in retail

In terms of volume, retail sales were 5.6 percent lower in January 2010 than in the same period the previous year. Retail sales were up by 0.6 percent in January...

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YO Sirup

YO syrup family in PET bottles, with a drip-free cap....

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“The most successful promotion of the year” competition has finished

At the annual contest of the Trade Magazin the producers, traders and agencies implementing promotions of the FMCG sector could compete for “The most successful promotion of the year” title....

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Festival of Balaton wines in Budapest

More than one hundred wine specialties and concerts are waiting the audience of the second Lake Balaton Wine Festival, on the first weekend of May in Budapest. The goal of...

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Farm Goods shop in the capital

Great interest surrounded the Farm Goods shop opened in February at the Havana estate. The owners of the company purchasing food directly from the producers of rural areas are planning...

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The Sunday opening hours of shops may be limited in the autumn

The law to restrict the opening hours of shops on Sunday may be modified in the autumn – said Harrach Péter, representative of the Fidesz-KDNP in the Monday issue of...

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The market of frozen goods to transform

Ambiguous picture emerges in the domestic market of frozen foods. Some manufacturers, distributors are optimistic, saying the sky is the limit in the dynamically developing sector. Others, however, are more...

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Housing program from Tesco

The Tesco, beside food and other retailing, banking insurance and travel services, would start retail property development with the construction of four estates. Tesco plans to create four estates in...

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U.S. economy slowly turns into the right direction

The U.S. economy recovery looks robust already we can talk about “self-sustaining recovery” – summarized the USA Today newspaper the opinions of 46 leading economists. The current 9.7 percent unemployment...

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The honey industry improving dynamically in Romania

Romania's honey production may increase by 10 percent this year, reaching 23,700 tons. Romania’s honey production last year, was 21,500 tons, while 20 000 tons in 2008. The number of...

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The Californian Hungarian-American Chamber of Commerce has formed

The Californian Hungarian-American Chamber of Commerce has formed aiming to build a bridge between the Hungarian and the Californian business interests – the Hungarian MTI informed by the Los Angeles...

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Organic food from Biogreen Ltd.

The new health care product is only active in flaxseed, digestible form, which can be purchased in new packages. The enzymes activates during germination, is easily usable for our the...

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Rafinanz became the most successful promotion of the year

The BTL division of Rafinanz won “The most successful promotion of the year” award on the annual competition of Trade Magazin and Nielsen. The adidas-Wii promotion made for the Coty...

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OKSZ: commercial sales fell in February

According to the datas of the Central Statistical Office; the retail trade in February was smaller than a year earlier – states the National Trade Association. Unfortunately, not only the...

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Great exhibitor interest for Interpack 2011

The leading trade fair of packaging offers new special group of offers: “Metal Packaging Plaza” and “Save Food!” The Interpack 2011 is following the results of the highly successful 2008...

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Barista Competition at the Wonderful Coffee exhibition

More than forty companies represent themselves at the 1st Hungarian Coffee Exhibition in Pavilion D of the Budapest Fair Centre. The events of the 6th Hungarian Barista Championship are also...

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Slowing growth in the UK

The British economy’s growth rate has already slowed after barely begun. According to the preliminary estimation based on partial datas, growth was 0.2 percent in the first quarter, half of...

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