News and articles

The PepsiCo also invests in Chinese agriculture

The U.S. PepsiCo. will invest 2.5 billion USD in China in the next three years – announced Indra Nooyi, president and CEO of the company in Friday in Shanghai. The...

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The food industry should be treated as a strategic sector

The food industry may ruin, if we fail to boost innovation – states the Hungarian National Food Technology Platform. According to their calculations; 45-50 billion HUF should be invested in...

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There is no ceasefire between the stores and the suppliers

Next week, the suppliers will make a statement against those food retail chains, that are most violate the unfair trading practices law. The two major problems with the food retail...

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Széchenyi Card: 7.6 billion debt, from 750 billion

The Hungarian companies has reached 750 billion HUF credit line through the Széchenyi card system. Currently 1600 companies are on the black list, but the bankruptcy rate is relatively low.The...

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Hungary's competitiveness has improved

Hungary improved from last year’s 45th place to the 42nd in IMD’s 2010 competitiveness rankings – reports the Swiss IMD, the world's leading business school. According to the latest ranking;...

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We can trust only in certified organic products

The Biokontroll Hungária Nonprofit Ltd. will install mobile laboratories in order to test organic food production and the products. The three vans will carry out at least 500 checks in...

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The Ifo-index shows an improvement the global economic sentiment

The global economic sentiment index of the German IFO Institute for Economic Research improved further. The index of the second quarter rose to 104.1 points, from the former 99.5 points...

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The Hungarian Food Bank Association surprises 28 thousand children

As the result of the fundraising initiative of the Hungarian Food Bank Association a total of 28 thousand needy children will receive gifts on the occasion of children’s Day. The...

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Recognized artists in the national jury of Henkel.Art.Award 2010

Henkel Hungary Ltd. invited four artists to assess the works of Hungarian artists who take part in the Henkel.Art.Award 2010 competition, and to select three of them who can participate...

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The European Parliament does not support meet glueing

The European Parliament vetoed the European Commission's decision, which made it possible to use the thrombin enzyme as food additive. The thrombin was used to glue the meet parts that...

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STI Group acquired Line Packaging & Display company

Europe’s leading POS solution provider and top-quality packaging material manufacturer STI purchased UK company Line Packaging & Display Limited, on 31 March 2010. The company has 100 employees and its...

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Tesco and Rosenthal announced a new loyalty point collecting promotion

The promotion is called ’The art of cuisine from point to point’ and it will give shoppers the opportunity to buy products from the exclusive Thomas dinnerware range with a...

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Magnum Gold Icecream

New Magnum Gold?! is an irresistible vanilla and caramel ice cream with golden-coloured milk chocolate coating....

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Increasingly conscious decisions by shoppers

Last year the complete turnover of daily consumer goods bought by Hungarian households remained stable in nominal value, in comparison with 2008. However, in terms of volume turnover lowered –...

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Germans shoppers buy comfortably in a pleasant environment

Edeka Group, the market leader in German food retail improved its turnover by 17 percent, compared with the previous year, and its sales revenue surpassed the EUR 39.6 billion threshold...

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PDA and smartphone: about to merge

The market of PDA devices, which are capable of transmitting data directly from the store via the Internet, has been standing still for quite a while. Neither Microsoft nor Symbian...

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Dove MEN+CARE products

Dove created its MEN+CARE product range especially for men. Shower gels contain a formula based on the MICROMOISTURETM technology, which is clinically tested to be efficient against dry skin. Deodorants...

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S-Budget is two years old

SPAR Hungary’s private label product range celebrates its 2nd birthday. Back in April 2008 40 products were launched, now SPAR offers 240 S-Budget products, 75 percent of which are Hungarian...

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Knorr Spice Magic

With the help of the two new Knorr Spice Magic products, marjoram roast chicken and rib roast are easy to make for everyone....

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Television advertising campaigns’ reach can now be measured electronically

GfK Panel Services Germany expanded its Web Efficiency Panel service: it now involves monitoring the reach of television advertising campaigns. Panel members were given special mobile phones which are capable...

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A stable yoghurt market with strong manufacturer brands

Manufacturer brands strengthened their position in yoghurt retail sales: they improved by 1 percentage points in value (reaching an annual HUF 29 billion) and by 3 in volume against private...

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Behind the scenes

The crisis generated cost efficiency measures and structural changes, which affected sales teams too. Work has been outsourced at several companies, either completely or in part. According to Ágnes Csiby,...

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Equipment for firefighters in Sopron and screenings for Martfű dwellers

The two winner foundations spent the HUF 3 million they won in the ‘Heineken Hungária for Sopron / Martfű’ charity programme on the projects mentioned above. Heineken announced its charity...

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New finance director at METRO

From 19 April, Csaba Mándoki is the new finance director of METRO Hungary. He started his career at METRO Hungary in 1995 as head of the controlling department. From March...

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Knorr Raspberry Cream Soup

Refreshing Raspberry cream soup contains fruit bits and is easy to prepare any time, without cooking....

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‘It is ending precisely now…’ (Part 2)

This new, 6-part series by Trade magazin and GfK Hungária Market Research Institute focuses on price trends, pricing policies and consumer expectations in terms of price. Last time we called...

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Yoghurt drinks are coming up

The yoghurt segment which focuses on health managed to expand despite the crisis, only the medium price segment contracted a bit. Beáta Kiss, external relations director at Danone Kft., is...

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Down on your knees or standing up?

‘How many of you are convinced that win-win business relationships are good for you?’ 90 percent of people in the room raised their hands. ‘Your minutes are numbered!’ – said...

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The most popular women’s handball team in League 1 receives one million Forints

From 8 April, those supporters who buy Arany Ászok can vote on their favourite women’s handball team for a month. The team with the highest number of votes receives HUF...

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Sialogue for improving the conditions of dogs

Mars organised a meeting for experts, NGOs and public authorities who work for solving the problems of domestic animal keeping. Participants of this Social Dialogue discussed problematic issues and proposed...

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