News and articles

New experience: a glass of semi-dark beer

Semi-dark beer varieties blend the best characteristics of lagers and dark beers. Arany Ászok just came out with a semi-dark beer, which is made from 4 types of malt. Ruby...

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Praline buyers do not economise when buying them as a present

As a result of austerity measures, the praline market has also stepped on the brake: growth rate drastically slowed down and now approaches stagnation. Bonbonetti’s sales director, György Seregi is...

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Széchenyi Card increasingly popular

– Enterprises do not dare to make long term plans and choose easily accessible, cheap loans. Consequently, the number of companies applying for Széchenyi Card grew significantly – says László...

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NESTEA Havas Szilva

NESTEA Havas Szilva blends the pleasant flavours of natural black tea and plum with the aroma of clove and honey....

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Unilever on top of Dow Jones sustainability index

In the food category, Unilever has the highest sustainability index with a 81 percent performance. Twenty-two aspects were considered and in environmental protection Unilever achieved 100 percent. The company has...

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PICK targets Japan

Hungarian Weeks were organised in Japan for the 7th time. One of its main sponsors has been PICK SZEGED Zrt. for two years now. PICK opened its representation in Tokyo...

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Lower praline sales in the first 6 months

According to GfK Hungária’s ConsumerScan, average praline sales exceeded 1.3 kg (approximately 8 boxes) in the first 6 months, we usually buy 1-2 boxes once a month. Buying frequency was...

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Széchenyi Card in numbers

The programme was launched in 2002 and after 160,000 applications 120,000 have been handed out so far. SMEs usually apply for HUF 5 million or smaller loans. More and more...

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Sága Tüzes partigolyó

Sága expands its portfolio with a new, breaded product....

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PICK Liver patés won the Hungarian Product Grand Prix

On 2 September, the annual Hungarian Product Grand Prix was held in Parliament’s Felsőházi hall, where László Kovács, president/CEO of PICK Szeged Zrt. received this year’s grand prize for PICK’s...

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KMÉ and HoReCa

Agricultural Marketing Centre organised a meeting between representatives of Quality Food from Hungary (KMÉ) products and the HoReCa sector. Companies with products bearing the KMÉ marking try to find new...

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Pasta market surpasses HUF 27 billion

Annual pasta sales were up by 4 percent in August 2008-June 2009 and surpassed HUF 27 billion. In the same period volume sales stagnated around 53,000 tons, reveals the Nielsen...

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Decrease has not stopped

Retail sales continued to fall in July (6.6 percent in volume). According to KSH’s report, the decrease was 2.3 percent smaller than in the previous month. In the first seven...

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Disney termoszos ajándékcsomag, Disney adventi kalendárium (4 féle)

Once again, this year Bonbonetti surprises children with new Disney gift packages and Advent calendars decorated with popular figures from tales....

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Törley Gála wins gold medal at Mundus Vini

Törley’s Gála sec champagne won the only gold medal for Hungary at the MUNDUSvini Great International Wine Awards in Germany. In the wine competition there were 5,726 entries from 44...

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Exhibition about the ”soul” of chocolate

125-year old Côte d’Or paid tribute to chocolate by organising a special exhibition in Millenáris Park on 11-13 September. The interactive exhibition was implemented by the marketing team of Kraft...

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More cooking done at home is both an opportunity and a challenge for pasta

Average price on the pasta market has been stagnating since 2008 and private labels have achieved a 45 percent market share. Import is not significant and egg-content is practically unchanged....

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Cattle sent to the slaughter

Agricultural Eonomics Research Institute (AKI) continuously monitors and publishes world trends in poultry and fruit/vegetable products. Their latest market report reveals that decrease in the production price of domestic slaughter...

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Nosztalgia étcsokoládés vajkaramellás szaloncukor

The dark-chocolate coated, soft, new Nosztalgia butter-caramel fondant candy will be a Christmas favourite with both young and old....

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They offer a key to the Chinese market

Hungarian SMEs are given a great chance by the European Commission and the Chinese government: they decided to continue the Managers Exchange and Training Programme. Application deadline for the 5th...

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Event about DMS

Onlinet, a Cisco partner organises a two-week series of events about Digital Media Signage, one of the most dynamically developing fields of POS advertising. According to ABI Research, in 2009...

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We buy pasta more frequently

The volume of pasta bought per household increased moderately in January-June 2009, reveals GfK Hungária’s ConsumerScan. Fewer households bought pasta, sales still improved by 2 percent. 80 percent of households...

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Optimistic report on the economic perspectives of the near future

Summer data indicate a moderate improvement in the situation of the world economy and Hungary: the most painful part of the crisis is over. However, the extent and length of...

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BIO POWER Energy Drink

Most ingredients of the new BIO POWER Energy Drink are high quality organic base material, originating from ecologically controlled farms....

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Wider range of services on Auchan’s website

Auchan Magyarország Kft.’s website (www.auchan.hu) has been revamped. Shoppers can now create their own profiles, which the system recognizes and only shows promotions in their favourite stores. It is easy...

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Where producer brands are strong

In the 60 household chemicals and cosmetics categories measured by Nielsen, private labels represented 17 percent of retail turnover, in terms of value in the first six months of 2008....

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Gift packages: old brands and new concepts

Most producers agree that in volume sales last year’s level is achievable, producers do not prepare with crisis-packages but with beautiful and eye-pleasing offers. Unilever Magyarország Kft. was the number...

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Payment deadline may become longer

In Central and Eastern Europe the number of companies whose credit ratings dropped kept increasing in the past few years – says Zoltán Dercze, managing director of Coface Hungary. 45...

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Trüffel hagyománydoboz

Well-known and popular Truffles are now available in several channels in the decor box selection....

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GfK Hungária is 20 years old

GfK Hungária was founded in 1989 by GfK’s Austrian affiliate, Fessel-GfK. Back than the company employed less than ten people, now it employs ten times more and its sales turnover...

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