News and articles

Róbert Emmer at Senoble

Róbert Emmer was appointed commercial director of Senoble Hungária Kft. in September. Previously he was domestic sales manager of Saga Foods for 9 years. He will be responsible for managing...

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Kambly celebrates its 100th birthday in Hungary

LifeBrands Kft. is introducing the Kambly biscuit family, market leader in Switzerland, in January 2010. Three generations of family expertise, state of the art technology and 1st-class Swiss ingredients guarantee...

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We remain loyal to fruit juices

The fruit juice market keeps shrinking, with the exception of 100% fruit juice’s volume sales, the segment’s market share improved by 2 percentage points in the first eight months of...

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Price/value ratio and the brand value of products and retail chains put in the limelight

According to David Calhoun, Nielsen’s president/CEO consumers are getting used to changes caused by the crisis. They worry less and try to accommodate to the new situation. Spending habits changed...

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Silan Perfume Essence öblítők – A luxus új illata

New Silan Perfume Essence premium softeners are available in three exclusive long-lasting scents, all of them designed by leading perfume makers....

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Fifth stop of the Balkan Express

On 11-14 November, Agricultural Marketing Centre organised its 5th appearance in South East Europe, namely in Sofia. AMC participated in Interfood, the country’s biggest food event that comprises 6 trade...

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Rio Mare has new distributor

From 1 January 2010, Italian brand RIO MARE will be exclusively distributed by Infood 2000 Kft. of Győr. In cooperation with brand owner Bolton Alimentari, they are going to reintroduce...

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Wine parade according to retail channel at Prowein

3,100 exhibitors from 45 countries, together with 35,000 visitors are forecasted to be present at ProWein in Düsseldorf, on 21-23 March 2010. Since food retail units offer a wine selection...

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The first E-Mail Marketing Report was prepared

90 percent of active Internet users read approved commercial e-mail messages with an interesting subject, but an informal addressing is not always an advantage – reveals the E-Mail Marketing Report...

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Raffaello T14 Csillag

The exclusive look is guaranteed by the eye-catching, Christmas-spirit evoking gift box packaging....

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New qualitative director at GfK

From 15 October, György Becker is the new qualitative director of market research company GfK Hungária. Prior to joining GfK, the 54-year old psychologist worked for TNS Hungary as qualitative...

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News

Tesco is also preparing for the 2012 London Olympic Games. Tesco plans to build more than one non-stop store and many other services on the 4.4 acres area. Thus, it...

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Hungarian exhibitors at the world’s biggest confectionery fair in Cologne

Four Hungarian producers, Bonbonetti, Felföldi Kft., McScotland Kft. and Vida Kft will take part in the next International Confectionery Fair, the ISM. The event, held on 31 January-3 February 2010,...

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Among the last in Europe

According to a quick estimate by Eurostat, in August 2009, the volume of retail turnover kept falling, by 1.8 percent in the EU-27 and by 2.6 percent in the eurozone,...

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Pickwick

Caffeine-free Pickwick rooibos teas give us a 5-minute break in the everyday rush while we enjoy the nice, fruity flavours. Now we can try the new strawberry-pomegranate flavoured Pickwick rooibos...

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New CEO at Kékkúti Ásványvíz Zrt.

From 1 September 2009, Henrik Gotterbarm is the new CEO of the market leading mineral water company. He has been working for mother company Nestlé Waters for 15 years, prior...

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Warning! Traffic diverted! Business Days 2009 (Part 2)

On the morning of the second day at the Business Days conference of Lánchíd Klub and Trade magazine, held on 30 September-2 October in Tapolca, we examined how the crisis...

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Solutions of the future in Düsseldorf

More than 200 exhibitors will participate in Düsseldorf’s information technology fair EuroCIS, on 2-4 March 2010. The most important topics will be effective cash register solutions, payment systems, supply chain...

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Hungary increased prices the most

In August 2009, consumer prices in the EU-27 were 0.6 percent higher than in August 2008, according to harmonised data. The biggest price increase was in Hungary with 5 percent,...

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The recipe of a rejuvenating treatment from Házi Arany

Gábor Heltai, the director of Házi Piros Paprika Kft. and their agency, Czino Trade Solutions decided to blend a few classic ATL tools with on-line marketing and in-store tools in...

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New recognition: Hungarian Agricultural Economics Quality Prize

Soon a new trademark will appear on the packaging of a few food products: the Hungarian Agricultural Economics Quality Prize honours companies’ efforts to meet quality requirements, thereby setting them...

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Sales approach an annual HUF 27 billion

Demand for wiener is steady: 27,000 tons were sold in September 2008-August 2009, just like a year earlier, according to the Nielsen Retail Index. Wiener sales grew above the meat...

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Nails grow fast at Beauty International

New possibilities in beauty and skin care are in the limelight of cosmetics trade fair Beauty International, held in Düsseldorf on 26-28 March 2010. 1,200 companies and brands are expected...

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Light at the end of the tunnel?

A regional study recently published by PricewaterhouseCoopers paints a slightly unexpectedly positive picture of the consumption markets of upcoming states. According to experts, most global companies realised before the crisis...

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Europe’s Day in Commerce for the fifth time in Hungary

The National Association of Entrepreneurs and Employers as the Hungarian member organisation of EuroCommerce organised the domestic Europe’s Day in Commerce on 3 November. László Herczog, the Minister of Social...

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Sensormatic system at NorgesGruppen

Norway’s leading food retail chain, NorgesGruppen equipped its stores with Sensormatic® acousto-magnetic (AM) detection technology in order to cut down on stealth and increase profits. Sensormatic AM labels are smaller...

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The crisis made wiener buyers more rationalistic

Consumers accept pre-packaged wieners and do not think of deli counter wiener as better. The price advantage of the latter is also dwindling and it is important to be aware...

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Private labels in the limelight at Alimentaria 2010

In March every second year, Barcelona becomes the world capital of the food industry when Alimentaria, Europe’s biggest food and gastronomy fair is held. On 22-26 March 2010, the 18th...

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Fresh! 100% frissen préselt gyümölcslevek nem koncentrátumból

Fruit juice made not from concentrate, but pressed directly from the fruit....

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Awards presented at Europe’s Day in Commerce, 2009

Klauzál Gábor Prize: Posch Péter, WestEnd Ingatlanhasznosító és Üzemeltető Kft. ügyvezető igazgatója; Dr. Vígh Gábor, Mammut Zrt. vezérigazgatója; Ay János, MKIK koordinációs és marketing igazgatója; Boros Péter, COOP Győr Zrt....

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