News and articles
New flying record with support from Red Bull
Date: 2010-03-22 08:00:00
Red Bull supports a new world record attempt: Felix Baumgartner intends to break the sound barrier by jumping off from a hot-air balloon at a height of 36,500 metres, wearing...
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Hungary on top of the inflation list in December
Date: 2010-03-22 08:00:00
In December 2009, in the EU-27 consumer prices were 1.4 percent higher on average, compared to prices in December 2008. The biggest increase was measured in Hungary (5.4 percent) and...
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Fa 3D Protect dezodor és 3D Fresh tusfürdő
Date: 2010-03-22 08:00:00
The deodorants unite 3 product advantages: they control perspiration, neutralise body odour and provide a long-lasting scent....
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A day of recreation
Date: 2010-03-22 08:00:00
Despite the difficulties 2009 brought there were success stories in the FMCG sector. Karrier és Stílus Tanácsadó Kft. held a conference on 3 February, titled ‘The road to success’ to...
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Small spring cleaning
Date: 2010-03-22 08:00:00
The months of crisis slowed down the growth of specialised cleaning products. According to Nóra Szőts, Unilever Magyarország Kft.’s category operations assistant manager, 2009 brought significant changes on the market....
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Thermal water heats the MARS plant
Date: 2010-03-22 08:00:00
In the Csongrád-Bokros plant of Mars Magyarország Kisállateledel Gyártó Kft. the heating system uses thermal water. With this modernisation, the plant substitutes the annual natural gas consumption of 30 family...
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Environmentally friendly shopping bags in METRO stores
Date: 2010-03-22 08:00:00
From February, as a result of cooperation with Friends of the Earth Hungary, environmentally friendly shopping bags are available in every Hungarian METRO store. The bags are made of canvas...
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Plain sweet and household biscuit sales grew in volume as well
Date: 2010-03-22 08:00:00
Sweet biscuit retail sales grew by 6 percent in terms of value, in December 2008-November 2009. Volume sales are stable at 25,000 tons, according to the Nielsen Retail Index. The...
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The crisis brought numerous bankruptcies
Date: 2010-03-22 08:00:00
Earlier forecasts about an economic upturn in the second part of 2010 might turn out to be wrong and the situation is rather volatile – says the director of. Coface...
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Fa Active Pearls dezodor-termékcsalád
Date: 2010-03-22 08:00:00
New FA Active Pearl guarantees 48-hour protection in every situation....
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Retail done the Asian way
Date: 2010-03-22 08:00:00
It is best to spend the winter where the sun shines and the weather is warm, so in November we decided to start the year in the Far East. Singapore...
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A walk in the future
Date: 2010-03-22 08:00:00
Welcome to Future Store Innovations! With this initiative our objective was to present retail-use technological innovations at stand 211/C of Foodapest.. Please, follow me. As we approach the store’s entrance...
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Spring seduction by Nivea
Date: 2010-03-22 08:00:00
Beiersdorf Kft. started the year with introducing four new products. Labello Lip Care pomegranate is the new star of the Fruity Shine series. NIVEA Double Effect shower and shave cream...
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Hungarian Product Grand Prix competition announced for 2010
Date: 2010-03-22 08:00:00
The 13th Hungarian Product Grand Prix® competition was announced in 2010. Its main objective is to promote a quality-conscious approach, by which conscious consumer behaviour can be achieved. Applications are...
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Brand building is rewarding on the biscuit market
Date: 2010-03-22 08:00:00
Sweet biscuits have been developing constantly in the past couple of years. This year growth stalled, but Nielsen’s data indicate that there is no need to panic. Private labels’ dominance...
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Convenience in Europe
Date: 2010-03-22 08:00:00
Which products do consumers prefer, where do they buy them and when do they buy them? The Convenience & Marketing Department of the European Business School in Oestrich-Winkel published a...
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Taft Volume Dús hatás – száraz, igénybe vett hajra hajlakk és hajhab
Date: 2010-03-22 08:00:00
Perfect hold and long-lasting volume....
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Wincor Nixdorf, the stronghold of cutting edge technology
Date: 2010-03-22 08:00:00
One thousand Forints in the cash register is only worth 930 for a food store. The missing amount is the average cost of handling. New CINEO cash management systems, developed...
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Fruit Logistica: price war without winners
Date: 2010-03-22 08:00:00
This year’s Fruit Logistica trade fair was held in Berlin, in the middle of February. German retail prices are going down, especially in the discount channel. There is a price...
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Thank you, SIÓ! in 2010 too
Date: 2010-03-22 08:00:00
This is the third year that the Thank you, SIÓ! Schoolbag Programme is launched: every year about 1,000 primary school pupils are given schoolbags. The programme aims to help 6-10...
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World Retail Congress in April
Date: 2010-03-22 08:00:00
On 21-23 April, Berlin will host the World Retail Congress, where more than 1,000 executives from 50 countries will gather to listen to at least 100 presentations – the main...
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Lower biscuit and wafer sales than a year before
Date: 2010-03-22 08:00:00
According to GfK Hungária’s Consumer Scan survey, in the November 2008-October 2009 period Hungarian households bought 11 percent less sweet biscuits than a year earlier. Biscuit selection, honey macaroon and...
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Private labels leap forward
Date: 2010-03-22 08:00:00
When we bought food last year, almost every 4th Forint was spent on private label products – this amounted to HUF 300 billion, according to Nielsen. In the case of...
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Joya szójaital UHT, kalciummal, csokoládé-, vaníliaízben
Date: 2010-03-22 08:00:00
Popular Joya soy drinks are now available in 200 ml version....
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Two minutes ahead of the Chinese
Date: 2010-03-22 08:00:00
– We keep analysing the work processes and looking for ways to improve productivity and to cut costs – says Markus Vüllers, who guides us when visiting the plant. We...
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Everything for the little ones
Date: 2010-03-22 08:00:00
Despite the number of babies born decreasing, the selection of baby products is widening. Krisztina Antal, Nestlé Hungária Kft.’s trade marketing manager is of the opinion that young mothers do...
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SPAR shopping bags support charity
Date: 2010-03-22 08:00:00
SPAR collected more than HUF 13 million for the Hungarian Maltese Charity Service by donating 1 Forint after each plastic shopping bag sold. On 27 January 2010, Péter Feiner, the...
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1 million-Forint main prize won
Date: 2010-03-22 08:00:00
Maspex Olympos Kft.’s 4-month prize game ‘Play for a million!’ ended – consumers had to send in 3 LaFesta, Brumi, Ekland or Coffeeta barcodes to participate. Besides the main prize,...
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Tomato and sweet corn on top
Date: 2010-03-22 08:00:00
In December 2008-November 2009, canned vegetable retail sales augmented by 11 percent in value, but diminished by 3 percent in terms of volume – states the Nielsen Retail Index. The...
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We are looking for promotions more and more consciously
Date: 2010-03-22 08:00:00
Price reductions and promotions are of highlighted importance these days, especially in the case of basic food products – reveals Shopping Monitor 2009/2010, a study by GfK Hungária. It also...
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