Nielsen’s consumer confidence index on three-year high

By: trademagazin Date: 2014. 03. 04. 00:29

Nielsen’s consumer confidence index in Hungary reached the highest position of the last three years. In Q4 2013 the index grew another six points from Q3 and was at 51 points. This level is still below the European average, which dropped from 74 to 73 points. The main reason behind the improvement in the Hungarian index was that in Q4 19 percent of consumers thought their personal finances would be more or less alright in the next twelve months – this level was 4 percentage points higher than in Q3. Only 8 percent of Hungarians thought positively about their workplace perspectives – just like in the previous three-month period. Considering the prices and their own personal finances, 11 percent of people said it was the right time to buy what they like or need (up 1 percentage point from the previous quarter).

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