Company and Personal News

Recognition for Henkel PR strategy

Henkel has been awarded the PR Report Award 2008 by the magazine PR Report, for the planning of its long term PR strategy. Henkel began its systematic communication focused on...

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Domestos Koszmester

In the secret spots of our homes germ forces could spread undisturbedly and plan their secret grot invasion. Till now! Because with the help of the new Domestos Grotbuster we...

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Hungarian weeks in Cora

A promotion for Hungarian products was held in Cora stores under the name “Hungarian Weeks” between 24. April and 10. May. As a result of co-operation with manufacturers and suppliers,...

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SIÓ VitaTigris Gyümölcspüré

VitaTiger invites the kids to its adventurous world, where they can learn his latest magic: “The luscious delicacy made of real fruits! VitaTigris Gyümölcspüré, if you’d be hungry or just...

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New general director for Herz

Endre Nagy was appointed general director of Herz Szalámigyár zRt. on 4. April. He had formerly been the supply chain director of a leading FMCG company. His objective for Herz...

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Trident Splash

Story about a man wearing swimming trunks who drenches everybody in water in a bus stop by biting into a Trident Splash Strawberry Lime chewing gum. This explains his funny...

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The tooth fairy’s treasure

The Complete 7 System package includes a Blend-a-med Complete 7 toothpaste and an Oral-B Cross Action toothbrush. An online educational game called the Tooth Fairy’s treasure is also to be...

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Smart game this year again

Anita Carra, trade marketing leader of Unilever and Csilla Fábián trade marketing manager has told us about the results of their prize game “Gazdálkodj Okosan!”. – It was the second...

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Spar helping firemen

Spar Magyarország Kft. has donated a Mitsubishi 4WD vehicle to the Fire Department of Monor. It is a policy of Spar Magyarország kft. to support community projects in the regions...

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Golden rain

Dreher Sörgyárak Zrt. has achieved the greatest success so far at the Monde Selection international beer competition, winning four Grand Gold medals and two Gold medals. Brands achieving a score...

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Mystical ice ream web site

A more complex and more interactive web site than ever before has been designed for the Magnum brand of Unilever Kft. Algida by HPS Group online for this season. The...

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Stuck

My new position demanded that I spend weeks in Romania and Bulgaria as well. I had mixed feelings about this, not having an idea of what to expect. Investment and...

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Client base of Mood Media continues to grow

Cora has signed a contract with Mood Media for another three years. A more flexible technology is to be used by the retail chain, which will allow advertisements and information...

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Stores opening

Aldi, Budaörs Open: 24 april Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Bonyhád Open: 24 april Chain: Aldi Store space: 1000–1100 m2 SKU: 1085 Aldi, Mosonmagyaróvár Open: 24...

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From Nestlé to Rauch

Zoltán Jakab became sales director of Rauch Hungária Kft. on 1. April. He had previously worked for Nestlé Hungária in various positions for a period of 14 years. He began...

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New officers for AMC

A new general deputy director and a new financial deputy director has been appointed by Agrármarketing Centrum (AMC), which has been operating as a directly controlled government institution since February...

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Knoppers behind the finishing line

Running competitions will be sponsored by Knoppers wafers of Storck this year again. The six events will be used to remind people of the importance of a healthy lifestyle....

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Giant project in Sopron brewery

The new sewage purification facility of the Sopron plant of Heineken Hungária Sörgyárak Zrt. was handed over on 23rd April. The sewage filtering capacity established as the result of the...

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Zsolt Dunavölgyi leaving IMIGe

Zsolt Dunavölgyi is leaving IMIGe Hungária Kft after eight years. He has been the sales and marketing director for several years. Tamás Gády Kayser, managing director will temporarily assume responsibility...

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Presentation of the price list

Corvinum Zrt. has held the presentation of its annual price list in Corinthia Grand Hotel Royal this year. The event was complemented by wine tasting with the participation of János...

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Lekkerland performing well in Eastern Europe

Lekkerland AG & Co. KG achieved a 6 per cent growth in revenues in 2007, bringing total revenues to EUR 11,2 billion. Earnings before interest and tax amounted to EUR...

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New marketing director for Ceres

Márta Galácz was appointed the new marketing director of Ceres ZRt. on 15. April. She had studied at the University of Economics and Cambridge Business College. Before joining Ceres, she...

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News

American shopping habits changing. According to a local survey conducted by Nielsen, Americans are trying to save money on shopping, and also produce less garbage as a result of rising...

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New regional head for Cadbury

Brian Cohen has been appointed the new director of Cadbury Middle Europe. This region is composed of Hungary, the Czech Republic, Slovenia, Slovakia, Bulgaria, Croatia, Albania, Macedonia, Bosnia and Serbia....

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Question:

To what extent do FMCG products sold in Hungary comply with the basic requirements of a healthy diet and what are the relevant global trends?...

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Nestlé searces for the secret of healthy aging

On 20 May the first Nestlé research department in Japan has been opened at the Tokyo University. The cooperation which is the part of the Nestlé Science and Research Network,...

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Dance and Törley together again!

This year the competition joined to the Grand Slam tours, so the 43. Törley International Dance Competition is more important for dancer from all corners of the world as before....

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General Electric confirms plans for appliance unit

General Electric is considering shedding its 101-year-old appliances business, which pioneered innovations such as washer-dryers, air conditioners and microwave ovens.   The appliances division, which employs 13,000 people, is a...

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Profits At Imperial Tobacco Fall 45%

The world's fourth-largest cigarette posted a profit of £233m in the six months ending 31 March, compared to £421m in the same period a year earlier. Total sales were up...

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SCD Holding sold its Interfruct Kft Cash and Carry chain

Calslane Holdings Ltd, a financial investor bought the food and chemicals wholesale company for an undisclosed price. SCD sold Cash and Carry in order to clear its portfolio, Hungarian owners...

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