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A successful community for collective success
As of 1 September 2024 the Chain Bridge Club has a new presidency. Founded by 12 FMCG market leaders back in 2003, the club now has 50 members. This article...
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Have you enrolled yet?
This article is available for reading in Trade magazin 2024/8-9 We still have a few places available at the FMCG Open University if you wish to enrol and learn a...
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Beer sales in Germany fell by 0.6 percent in the first half of this year
In Germany, less beer was sold in the first half of this year than a year earlier, thus continuing the long-term downward trend in sales despite the European football championship....
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A new fraud method is spreading at self-service checkouts
A new, troubling form of fraud has surfaced at several stores in Cromwell, Connecticut. The criminals operated undetected for 18 days before the fraud was discovered. The police have issued...
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Food limitation – Video of the day
It’s no secret, food is prepared differently for photography than when you order it to go!...
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These are the 10 safest cities in the world for tourists
According to the latest Forbes Advisor survey, Singapore is the safest city in the world for tourists. The survey looked at several factors, such as the level of crime, the...
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All about goulash
In mid-May a temporary exhibition opened at the Hungarian Museum of Trade and Tourism (MKVM), exploring the connections of our iconic dish, goulash with gastronomy, tradition, community, identity and art....
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Estée Lauder completes $1.7b acquisition of DECIEM
The Estée Lauder Companies Inc. has finalised its acquisition of DECIEM Beauty Group Inc., a Canadian multi-brand company known for its flagship brand, The Ordinary. The deal, completed on 31...
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Żabka plans to conquer urban Romania
Żabka’s Romanian offshoot, Froo, is targeting two hundred new stores by the end of the year. The retail map for urban convenience stores in larger Romanian cities is still largely...
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Lidl wins through its ‘breadification’ strategy in the UK
British supermarkets are being criticised for allegedly misleading marketing in their bakery department, and German discounter Lidl’s bakery strategy may be indirectly to blame. The German discounters combines its bake-off...
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Vkusvill challenges Russian market leaders X5 and Magnit
Russian health food retailer Vkusvill is on its way to becoming a formidable force in Russian food retailing. Although market leaders X5 and Magnit dwarf the former niche player when...
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The latest newsletter of the National Association of Hungarian Dietitians is about fermentation
In its latest newsletter, the May edition of the “Nutrition Academy”, the National Association of Hungarian Dietitians (MDOSZ) guides us into the world of fermentation. The purpose of the newsletter...
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The world’s largest industrial tomato processors are meeting in Budapest
The biggest players in the global industrial tomato processing and production sector have arrived in Budapest for the 15th World Congress and 17th Symposium of the World Industrial Tomato Council...
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TMK 2in1: workshop and meeting in one day
On June 6, the Trade Marketing Klub invited those interested to a meeting reminiscent of a barbecue party, in the event hall and terrace of the Anna Hotel Budapest. During...
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The message of the Hungarian Spirit Industry Association and Product Council this summer: Fair play, responsible drinking
This summer holds a lot of excitement for sports fans and supporters. The events of both the 2024 European Football Championship and the 2024 Olympic Games create many opportunities for...
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Tesco leverages artificial intelligence for loyalty
The British market leader Tesco and German discount challenger Lidl have entered an intense battle about customer loyalty in Great Britain. A new Clubcard initiative supported by artificial intelligence aims...
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Kellanova opens largest logistical hub in Europe
Kellanova, which produces cereals for Kellogg’s and snacks for Pringles, has opened its largest logistical hub in Europe. The sheer scale of the project – 65,000 sqm – tells something...
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(HU) A klasszikus zenében óriási piaci potenciál rejlik – Hámori Máté
Sorry, this entry is only available in HU....
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Threat or opportunity?
Commissioned by Bizalmi Kör and RSM Tax Advisory and Financial Services, a survey has been conducted by the Equilibrium Institute and Impetus Research on the worries and expectations of business...
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More optimism
Perhaps this is what describes the past two months in the FMCG market the best. As I have learnt it recently, it is a good idea to watch the “champagne...
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Busatti Furmint textile collection
The textile collection in which the picturesque beauty of Tuscany is intertwined with the uniqueness of the Furmint grape was created as a recognition of our historic wine region. Furmint,...
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(HU) A pletyka nem mindig rossz – mondja a szociálpszichológus Szvetelszky Zsuzsanna
Sorry, this entry is only available in HU....
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Industry trends are driving the corrugated board segment
IMARC Group, one of the world’s leading strategic consulting and market research firms reports: the size of the global corrugated box market reached USD 203.7bn in 2023. This article is...
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There are places where they have already started to cheat the new automatic glass replacement machines
In Romania, when buying plastic bottles, aluminum cans and glass bottles, customers must pay a surcharge of 50 banis, if the RetuRo logo, which authorizes recycling, is displayed on the...
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Good-bye Aldi Price – A eulogy for EDLP price leadership
National price leadership is an overrated concept in 2024. In the wake of record-high inflation rates shopper research all across Europe suggests that retailers have to lead on being cheap...
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(HU) A személyre szabott ügyfélélmény a legfontosabb
Sorry, this entry is only available in HU....
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Getir pulls out of the US but says FreshDirect will keep operating
The quick-delivery company said it is redirecting its capital to its home market of Turkey, where it generates more than 90% of its revenue and sees the most potential for...
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