The Bonduelle Colors campaign inspired hundreds of thousands!

By: Trademagazin editor Date: 2018. 04. 18. 11:17

Bonduelle’s latest “Blend Your Dish” campaign has been successfully completed with the aim of promoting the diversity of the brand and inspiring the audience with the experience of cooking. The five different recipe videos based on five colors were watched by nearly 400,000 people on Youtube, but they were popular on Facebook as well.

“The basic idea of our campaign was to categorize food by color, not only tasty, but aesthetically attractive courses can be prepared. Each of our videos has exceeded the average fifty-thousand views, and the last, the burgundy color was extremely popular, almost reaching 100,000 downloads. The aim of our campaign was fully fulfilled” – Szirbek András marketing director told.

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