Molson Coors enters the vodka category with a Black Cow partnership

By: Trademagazin editor Date: 2023. 05. 19. 10:23

West Dorset based vodka brand Black Cow has entered into a distribution partnership with Molson Coors, with this move entering the vodka category. From 3 April, Molson Coors exclusively distributes Black Cow Vodka and Black Cow Vodka & English Strawberries in the United Kingdom. According to data from Statista, vodka value sales are likely to increase by almost 5% each year in the next four years.

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