A rally that is about cooperation – for the 16th time
Just like last year, the Coca-Cola HBC Magyarország Kft. team won the Coop Rally. On 7-8 September the driver teams visited locations in Heves, Borsod-Abaúj-Zemplén, Hajdú-Bihar and Szabolcs-Szatmár-Bereg counties.
The participants of the rally represent a HUF 2,200bn combined sales revenue in Hungarian FMCG retail, and they employ more than 30,000 people. Minister of Agriculture Dr István Nagy was the chief patron of the event.
At the rally’s closing ceremony on 8 September, state secretary of food and retail policy Márton Nobilis told: the government considers the food industry to be a strategic sector, as the Covid pandemic, the energy crisis, the Russia-Ukraine war and the drought all made it clear how important its safe operation is.
László Pekó, chairman of Co-op Hungary Zrt.’s board of directors spoke about the importance of cooperation in difficult times like this, when there are economic problems and life is full of challenges. It was at the Recsk stop of the rally that the retailer introduced its new store format, Szuper Plusz – there are 42 of these at the moment. With this year’s programmes, the rally promoted 135 companies, enjoying the support of basically the full FMCG sector. //
Lipóti Tóth és Társai Zrt.
Annual turnover HUF (2021): –
Well-known brands: –
“Lipóti Bakery is celebrating its 30th anniversary this year, and we wanted to crown the birthday celebrations with hosting the 16th Coop Rally. In addition to this, we wanted to call attention to our new, 20,000m² modern baking facility in Hatvan, where production starts in October. Lipóti Bakery’s goal is to provide customers with high quality baked goods at affordable prices, not only in our bakeries, but also in Coop stores all over Hungary.”
Co-op Star Kereskedelmi Zrt.
Location: Recsk (headquarter: Jászberény)
Annual turnover HUF (2021): 37.3 billion
Well-known brands: –
“Hungarian retailers know and love Hungarian consumers the best, because they are their family members, relatives, friends and good neighbours. Together we can do a lot for building a future where there is a stable supply of quality Hungarian groceries.”
UNIÓ COOP Zrt.
Location: Dédestapolcsány (headquarter: Miskolc)
Annual turnover HUF (2021): 39.1 billion
Well-known brands: –
“UNIÓ COOP Zrt. employs 1,700 people and operates 125 stores in Borsod-Abaúj-Zemplén, Nógrád and Heves counties. We were very happy to be one of the stops in the rally, with our new store in Dédestapolcsány, which opened at the end of 2021 and had been fully remodelled with funding from the Hungarian Village Programme; this shop was named small shop of the year in the ‘Év Boltja 2022’ competition, in the ‘small shop belonging to a chain’ category.”
Juhász Testvérek Pincészete
Location: Egerszalók
Annual turnover HUF (2021): 2 billion
Well-known brands: Juhász Rosé, Juhász Irsai, Juhász Egri Bikavér
“Our family winery was established in 1996 and we harvest grapes from 350ha in the Eger wine region. Traditions are very important, but I believe that traditions shouldn’t be preserved but nurtured. We combine traditions with modern technology in our wines.”
Nagyhegyes Hús Kft.
Location:Hajdúszoboszló
Annual turnover HUF (2021):15.3 billion
Well-known brands:Dorogi
“In 2022 we started building a new 5,200m² abattoir and logistics centre. Nagyhegyes Hús Kft. pays special attention to the quality of the meat it processes, therefore we have been working with the same suppliers for many years now. Nagyhegyes Hús Kft. is proud of the expertise of its workers, and our dedication and flexibility in our partnerships. Our products carry the traditions of Hungarian cuisine and its values.”
Master Good Group
Location: Kisvárda
Annual turnover HUF (2021): 141.9 billion
Well-known brands: Tanyasi csirke, GMO-mentes csirke, Füstli, Selyemsonka
“The Master Good group is an integration that involves feed production, poultry breeding, hatching, broiler farming and processing. We are Hungary’s only 100% integrated poultry firm. Our main area of business operation is Szabolcs-Szatmár-Bereg county.”
AVE Ásványvíz Kft.
Location:Debrecen
Annual turnover HUF (2021): 1.627 billion
Well-known brands:AVE, CÍVIS
“AVE Ásványvíz Kft. has been a partner of the COOP retail chain since its beginnings. In East Hungary we sell COOP’s private label products and our company’s own brands, AVE and CÍVIS. In 2022 the production of our soft drinks started. We were honoured to be one of the stops in the COOP rally, because this way we had the chance to introduce the company and our products.”
Alföldi Tej Kft.
Location:Debrecen
Annual turnover HUF (2021): 55.7 billion
Well-known brands: Magyar Tej, Riska
“Alföldi Tej Kft. is one of Hungary’s biggest dairy companies, we process nearly 270 million litres of milk annually in our Székesfehérvár and Debrecen factories. COOP Hungary Zrt. has been one of our key partners since 2005. In 2015 we developed the Anni Panni range especially for COOP.”
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